Company launches all-natural functional beverages for foodservice operators
May 9, 2023
The company notes that these functional beverages provide both energy and the “added benefit of mental focus.” The 12-ounce servings contain 100 mg of natural caffeine, as well as 100 mg of natural L-theanine.
Stamford, Conn.-based American Beverage Corp., a wholly-owned subsidiary of Harvest Hill Beverage Co., announced that it has acquired Poppilu, a lemonade brand for kids that was founded by food industry veteran-turned-momtrepreneur Melanie Kahn.
Brand debuts functional, shelf-stable juice box line with two new offerings
September 28, 2022
Clermont, Fla.-based Uncle Matt's Organic announced the launch of two new offerings for kids: No Sugar Added Lemonade Juice Boxes and No Sugar Added Strawberry Lemonade Juice Boxes. The shelf-stable line contains zero added sugars, sweetened with stevia and boosted with 150% daily value for vitamin C, plus 25% for vitamin D and zinc for immune support, the company says.
Creative for canned cocktail brand asks consumers their take on ‘fizz’
August 29, 2022
Loyal 9 Cocktails and Showtime Late-Night Talk Show Host and Comedian Ziwe announce the brand’s first-ever national campaign airing across digital and social media platforms.
Given today’s inflationary climate, experts note that consumers are more likely to reach for flavor profiles they know they will enjoy, as such, Lemonade, the longtime star of summertime beverage consumption, is leveraging its appeal to help other beverages shine.
With a mission to take sugar out of society, Swoon, the zero-sugar beverage company, believes that healthy living starts by consumers replacing their favorite sugary drinks — without sacrificing sweetness.
Hard seltzers are sizzling hot in the beverage marketplace, now comprising 7% of total beverage alcohol. Brands that want to succeed will need to entice consumers with flavor and formulation innovation and convenient RTD packaging.