Articles Tagged with ''stevia''

Ingredient companies announce coalitions, new hires and new ingredient solutions to support sugar reduction efforts.

The regulatory approval marks a milestone in Sweegen opening new markets in countries where brands seek new generation stevia ingredients, the company says.

As consumers become increasingly aware of their sugar intake, beverage-makers must deliver drinks that are sweet with natural sweeteners.

With more consumers seeking reduced-sugar or sugar-free drinks, experts note that beverage-makers are turning to sweeteners such as stevia, erythritol, monk fruit and allulose to deliver products without sacrificing on taste.

Given the demand for ingredients that support cognitive health and energy enhancement, ingredient suppliers caution that formulation is more complicated than simply adding into the formula.

Clermont, Fla.-based Uncle Matt's Organic announced the launch of two new offerings for kids: No Sugar Added Lemonade Juice Boxes and No Sugar Added Strawberry Lemonade Juice Boxes. The shelf-stable line contains zero added sugars, sweetened with stevia and boosted with 150% daily value for vitamin C, plus 25% for vitamin D and zinc for immune support, the company says.

A true influencer for today’s beverage formulations is sweeteners as more consumers are looking at sugar content and sources when making purchasing decisions.