Bang Energy announced the launch of Bang Lime Pop Drop, a bold new flavor that delivers lime candy vibes with a sweet, tangy and juicy punch, the company says.

Lime Pop Drop blends a sharp citrus bite with a pop of sweetness, creating a flavor that’s electric and refreshing, it says. It’s a modern twist on a familiar favorite, bottled with Bang’s signature high-performance energy to keep the momentum going wherever the day or night leads, it adds.

“Bang has always been about pushing flavor forward and giving people something unexpected,” said Dan McHugh, global chief marketing officer, in a statement. “Lime Pop Drop is bold, fun, and full of personality. It’s a flavor that doesn't sit on the sidelines — like the people who drink Bang.”

The launch continues Bang Energy’s mission to innovate through fearless flavor experimentation, pulling inspiration from outside the traditional energy space and tapping into the playful side of lifestyle energy, it says. With its neon-green aesthetic, punchy lime profile, 300 mg of caffeine and zero sugar, Lime Pop Drop brings a fresh jolt of excitement to the category, it adds

Bang Lime Pop Drop is available to purchase nationwide.

www.bangenergy.com