The Seattle-based Schilling Cider recently announced it was expanding its annual KEEP IT WILD initiative. The initiative demonstrates the craft cidery’s ongoing commitment to environmental preservation and sustainability, the company says.

This year, the campaign supports seven nonprofits that are working to preserve wild spaces in 11 states across the United States. Throughout the month of April, Schilling is set to donate 5% of its sales from cans and draft pours of its best-selling ciders, including Excelsior Imperial Apple (Climate Neutral) and Moon Berries. These donations will go to organization that serve the following states: Washington, Oregon, California, Arizona, Montana, Idaho, Colorado, Minnesota, Illinois, Wisconsin and Alaska.

KEEP IT WILD allows consumers to contribute directly to the preservation of wild spaces while also enjoying Schilling’s premium craft ciders. Schilling raised more than $75,000 for environmental nonprofit organizations last year and aims to exceed that goal this year.

The following are partners for the 2025 KEEP IT WILD campaign:

• Washington Wild: Protecting wild lands and waters in Washington State through advocacy, education and civic engagement.
• Oregon Wild: Restoring and protecting Oregon’s wildlands, wildlife and waters for future generations.
• The Wildlands Conservancy: Safeguarding wild lands for public recreation and prioritizing outdoor education for children — serving as California’s nonprofit leader in providing free outdoor education.
• WildEarth Guardians: Serving Arizona, Idaho and Montana by protecting and restoring the American West’s health, wildlife, rivers and wild places.
• Western Resource Advocates: Focusing on reducing carbon emissions, protecting rivers, improving air quality and connecting communities with wild spaces in the Interior West.
• Alliance for the Great Lakes: Working to protect and restore the Great Lakes, and supporting the communities that depend on the lakes and their waters.
• Alaska Conservation Foundation: Supporting conservation projects, leaders and organizations across Alaska.

“By partnering with incredible nonprofit organizations across 11 states, we’re amplifying our impact and inviting our customers and the cider community to join us in preserving wild spaces,” Colin Schilling, CEO and co-founder of Schilling Cider, said in a statement. “From our Climate Neutral Excelsior Imperial Apple to implementing the bev-alc industry’s only fully electric sales vehicle fleet, we’re proving that great cider and environmental responsibility go hand in hand.”

The partnering organizations work tirelessly to safeguard diverse ecosystems ― from the forests of the Pacific Northwest to the waters of the Great Lakes and the rugged wilderness of Alaska ― ensuring that America’s natural landscapes are protected for future generations, the company says. Schilling has been dedicated to sustainability since its inception, with sustainability being at the core of the business.

Recently, Schilling took its commitment to the next level by announcing that Excelsior Imperial Apple 12-ounce cans now are Climate Neutral. The company says it is the first cidery to offer a Climate Neutral six-pack and 12-pack. Schilling achieved Climate Neutrality by reducing direct carbon emissions and partnering with Tradewater to purchase carbon offset credits that eliminate 105% of the total emissions associated with Imperial Apple 12-ounce cans before, during and after they leave production, the company explains. The carbon offset credits fund projects that permanently prevent emissions that would have otherwise occurred.

Schilling says it is the first and only cider company to conduct a voluntary full-scope annual Greenhouse Gas Inventories since 2021, it notes, highlighting its commitment to the planet and transparency.