HOUSE WINE to pledge a portion of the proceeds for all three ‘rainbow’ products to the HRC
May 31, 2022
Seattle-based The Original House Wine (HOUSE WINE), kicked off the fifth year of partnership with the Human Rights Campaign (HRC), the nation's largest LGBTQ+ advocacy organization. To celebrate, HOUSE WINE has added two new products to its rainbow lineup— Rainbow Rosé Frozé Pouch and a Rainbow Sparkling Rosé Bottle.
D.G Yuengling & Son, Inc., America's Oldest Brewery, announced the return of its limited-edition cans in partnership with military veteran nonprofit Team Red, White & Blue (Team RWB) as part of the brewery’s Stars & Stripes program — Yuengling’s year-round campaign supporting our nation’s heroes, it notes.
The kefir company with Ukrainian roots to launch charity relief bottle with 100% of profits benefiting humanitarian aid
May 12, 2022
Morton Grove, Ill.-based Lifeway Foods Inc. continues to stand with the people of Ukraine by expanding humanitarian relief efforts to support those in need, it says. Building on its ongoing efforts, Lifeway announced its specially marked charity relief bottle with 100% of profits going toward Ukrainian humanitarian aid with a commitment of up to $1 million.
Stoli Group announced the release of a limited-edition bottle of Stoli Vodka to benefit Ukraine. Proceeds from the bottle will be donated to World Central Kitchen (WCK), a nonprofit organization founded by Chef José Andrés that provides fresh, nutritious meals to refugees fleeing Ukraine and those who are staying in cities impacted by the war.
ZenWTR recently received Plastic Negative Certification from Plastic Credit Exchange
April 20, 2022
ZenWTR, Los Angeles, is celebrating Earth Day by announcing the initial distribution of its 1% For the Oceans donation that will go to numerous organizations with missions to protect and preserve our oceans and advance recycling in the United States. As part of the company's 1% For the Oceans initiative, 1% of total sales is committed to ocean conservation and recycling education and advocacy.
Beers to support Red Cross Humanitarian Relief Efforts, Pink Boots Society
March 30, 2022
Iron Hill Brewery (Iron Hill), Exton, Pa., announced the release of three limited release beers for two crucial causes: relief efforts in Ukraine and education for women and/or non-binary individuals in brewing.
Percentage of new launch sale to be donated to Global Fund for Women
March 1, 2022
Female-founded Luna Bay Booch, Chicago, announced the launch of a new limited-edition 6% ABV Raspberry Rose flavor to celebrate Women’s History Month. To mark the special occasion, Luna Bay Booch will donate a percentage of sales from the exclusive flavor to the Global Fund for Women.
Whisky brand partners with Women in Sports and Events
February 15, 2022
Rounding out a season full of generosity, Crown Royal and sportscaster Erin Andrews recognized 56 of the most influential women in sports with a gift of the brand’s newest whisky – Crown Royal Aged 18 Years.
Caribou Coffee launched its newest ground coffee: Wish Blend. In partnership with Make-A-Wish Foundation and Target Inc., Wish Blend was created to help raise funds for children across the nation battling critical illnesses, the company says.
Sparkling water brand debuts Apple Cider, brings back Cranberry Frost flavor
October 28, 2021
This holiday season, with the launch of two seasonal flavors, Preston, Wash.-based Talking Rain Beverage Co., the maker of Sparkling Ice, is spreading holiday cheer through its new initiative: Cheers to Giving.