Blake's Hard Cider (BHC), Armada, Mich., is pledging to spread cheer and warmth this winter as it announces the return of its limited-edition Kinder Cider, Saint Cheri, made in support of the Detroit-based, national nonprofit Empowerment Plan.

Kinderfarms' Kinder For Life social media challenge is raising awareness of and funds for cleaner, safer drinking water for those in need, partnering with Change.org to make the effort successful.

Zephyrhills Brand 100% Natural Spring Water unveiled the Feel-Good Movement, a program aimed at highlighting good news throughout Florida by rewarding the positive work of organizations in the Sunshine State. 

To celebrate National Hunting and Fishing Day, MTN DEW, a brand of Purchase, N.Y.-based PepsiCo, announced it is supporting Heartland conservation and outdoor nonprofits with $100,000 in MTN DEW Outdoor Grants.

Operation Gratitude ships beverages, snacks and treats to first responders, National Guard members and deployed troops to express thankfulness. 

Tea North tea brand and artist Lindsey Stirling are teaming up to provide aid to families impacted by COVID-19 and the relative difficulties it’s caused for many. 

Urban South Brewery is participating in the “Black is Beautiful” initiative, which invites brewers to use the base stout beer recipe provided with their own twist, complete with a limited-edition label design. 

Los Angeles-based Nomadica released a limited-edition sparkling white wine can for Pride month with cover art by @takiisbranding, an LGBTQ+ Brazillian artist and DJ.

Atlanta-based The Coca-Cola Co. and Uber Eats launched a joint program to benefit Feeding America, the nation’s largest domestic hunger-relief organization. Through June 28, for every order placed via Uber Eats from a participating restaurant, Feeding America will receive a donation to provide one meal to a person in need, with the goal of providing up to 5 million meals.