Finlandia Vodka recently announced a partnership with Living Lands and Waters (LL&W), an “industrial strength” river cleanup organization. Finlandia Vodka is making a $30,000 donation to support LL&W’s river cleanup efforts. Finlandia Vodka and Living Lands & Waters are both members of 1% for the Planet, an organization committed to bettering the environment by connecting nonprofits with businesses who share similar missions. As a business member, Finlandia Vodka has committed to donating 1% of annual gross U.S. sales to 1% for the Planet and its nonprofit partners. Additionally, Finlandia Vodka redesigned its bottle in 2019 to reduce its average weight by 13%, decreasing consumption of raw materials and energy. The brand’s continued use of extensive processes to minimize waste also has resulted in a recycling and recovery rate of 99.9%. Its use of bioenergy, like burning barley husks to generate the pressurized steam used for distillation, creates circularity and reduced carbon. Commitments to sustainable practices such as these, have placed Finlandia Vodka on track to achieve complete carbon neutrality in its distillation process by 2025, the company says.
Finlandia Vodka partners with Living Lands and Waters
June 4, 2021