Essentia Water added a six-pack of 500-ml bottles to its premium water lineup in direct response to increased consumer demand for multipack options during the COVID-19 pandemic. Just in time for summer, the convenient, on-the-go size will become available starting in June at convenience stores and retail outlets across the country including Kroger, Target, CVS, Walmart, Albertsons Safeway, and Publix. “As consumers reduced the number of trips outside their homes during COVID-19, we saw a surge in multipack purchases, and Essentia’s innovation has been able to respond to this demand,” said Scott Miller, CEO at Essentia Water, in a statement. “The launch of our 500ml six-pack fulfills our customers' needs while driving the brand’s growth in the category.” Essentia’s new offering features the same recyclable PET-1 plastic bottles ― bisphenol and phthalate-free. The new 500-mL (16.9-ounce) bottle joins the Essentia product lineup, which includes the sizes of 12-ounce, 20-ounce, 700-ml sports cap, 1-liter and 1.5-liter bottles.
Essentia Water expands packaging range
High-pH water brand launches 6-packs of 500-ml bottles
May 26, 2021