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Essentia Water announced a new partnership with Emmy-nominated actor and producer Millie Bobby Brown. Brown will be featured in an upcoming installment of Essentia's “Stop for Nothing” campaign series, which highlights how she balances her many roles by taking a moment to hydrate and recenter.
Essentia Water and House Wine partnered to release the Essentia Water & Wine box, a side-by-side combo of Essentia Water and House Wine. Each limited-edition Water & Wine box includes both red and white wine, with the equivalent of four standard 750-ml bottles each of House Wine Sauvignon Blanc and Original Red Blend.
Essentia Water, Bothell, Wash., launched a new campaign featuring NBA basketball star Jimmy Butler, NFL quarterback Justin Fields, and multi-platinum singer-songwriter Tate McRae. A continuation of its Stop for Nothing campaign, which launched in 2021, this new creative focuses on maintaining resilience by taking a moment to pause and hydrate, the company says.
Essentia Water, Bothell, Wash., introduced a large format offering of its ionized alkaline water: the Essentia Water 2 Gallon Box. Developed in response to increased consumer demand for larger format options, the 2 Gallon Box does not compromise on taste or hydration and is a more sustainable alternative to single-use bottles, the company says.
Essentia Water added a six-pack of 500-ml bottles to its premium water lineup in direct response to increased consumer demand for multipack options during the COVID-19 pandemic.
Nestlé USA, Arlington, Va., announced that it has acquired Essentia Water, Bothell, Wash. Essentia pioneered ionized alkaline water more than 20 years ago and is a leading brand in that space in the United States. This transaction is part of Nestlé's continued transformation of its global water business, which was announced in June 2020. The company is sharpening its portfolio to focus on international premium and mineral water brands and healthy hydration products, such as functional water.
Essentia Water, Bothell, Wash., announced that it contributed more than $1 million to key initiatives in 2020, through its Believe+ Corporate Social Responsibility (CSR) Platform.
Bottled water has been the year-over-year success story in the North American beverage market. During that time, Essentia Water has pioneered the creation of the high-pH alkaline water segment.
Essentia, Bothell, Wash., ended the 2019 second quarter with $67 million sales, based on sales data from Information Resources Inc. (IRI) ending June 16. Finishing with $22 million above the second quarter of 2018, an increase of 47 percent, this represents the company’s most successful quarter, it adds.