Pabst Blue Ribbon officially brought back its famous 99 Pack, designed for when PBR drinkers show up to own the moment, and this time it is getting the full Godzilla treatment courtesy of artist ATTACK Peter.
New England Brewing Co. (NEBCO) released its first-ever 12-pack of 12-ounce cans. The initial release, featured two of the brand’s flagship products, including Sea Hag and Fuzzy Baby Ducks. NEBCO Lager will follow in 2026.
Elmhurst 1925 has partnered with Costco to launch an exclusive three-pack of its best-selling Unsweetened Cashew Milk. This move marks its official entry into the warehouse club space.
Created in response to the consumer need for a mid-size pack between single serve and the 12-bottle variety pack, the new six-pack options give Sparkling Ice consumers a convenient, portable way to enjoy more of their favorite Sparkling Ice flavors.
Sparkling mineral water brand Mineragua launched its new 12-pack bottle packaging. The updated design provides consumers with a convenient and sustainable option for enjoying Mineragua’s signature sparkling water, whether for on-the-go hydration, hosting family gatherings, or stocking up at home, the company says.
GoodPop and its newly reformulated lunchbox-friendly Mini Cans now are available in a Costco exclusive 15-pack, that includes eight Lemon Lime and seven Orange Mini Cans.
Beyond visual appeal, an industry expert highlights how factors such as sustainability, functionality and durability are impacting secondary packaging.