The Coca-Cola Co. released Coca-Cola Energy, an energy drink that is aimed at providing consumers with an approachable option to the energy drink category, whether it’s a night out with friend or a mid-afternoon pick-me-up, it says. With 114 grams of caffeine, about as much caffeine as a cup of coffee, guarana extracts and B vitamins, Coca-Cola Energy combines energy ingredients with the taste of Coca-Cola in four varieties: Coca-Cola Energy, Coca-Cola Energy Zero Sugar, Coca-Cola Energy Cherry and Coca-Cola Cherry Zero Sugar. The launch of Coca-Cola Energy supports the company’s efforts to bring more variety and more options that meet consumers’ changing preferences, lifestyles and tastes, it says. Coca-Cola Energy is available nationwide in 12-ounce slim cans for a suggested retail price of $2.69.
The Coca-Cola Co., Atlanta