Kraft Heinz is partnering with cream liqueur brand Baileys, a brand of Diageo North America, to launch the non-alcohol Baileys Ready-to-Drink Cold Brew Coffee in cans. The alcohol-free Baileys Ready-to-Drink Cold Brew Coffee launched in Irish Cream and Salted Caramel flavors with new flavors hitting shelves in 2020. Packaged in 325-ml aluminum cans, Baileys Ready-to-Drink Cold Brew Coffee contains 170 calories in each can. The single-serve cans feature a suggested retail price (SRP) of $2.39 and are available at grocers, mass merchandise and on popular eCommerce sites, the company says. In addition, Baileys Roast & Ground Coffee bags and K-Cup pods also are available for consumers. The alcohol-free Roast & Ground Coffee bags are now available in Irish Cream and Chocolate Cherry flavors with an SRP of $7.99, while the 10-count Keurig K-Cup pods are now available in the same flavors also with the $7.99 SRP.

The Kraft Heinz Co., Chicago and Pittsburgh


Distribution: National