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Stoli Group launched its latest vodka flavor: Lime. Stoli Lime provides consumers with a sweet, fresh flavor that mixes well in a craft cocktail, the company says. Bottled at 37.5 percent alcohol by volume, the flavored vodka is available nationwide for a suggested retail price of $19.99 for a 750-ml bottle.
Consumer pattern shifts with beverage alcohol have resulted in the three key markets ― beer, wine and spirits ― leaning into premiumization trends, alcohol-free innovations and much more. However, the return to on-premise and inflation concerns could upend some of the progress made throughout beverage alcohol. In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at Beverage Marketing Corporation delve into these trends and how they’re shaping the industry.
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