On Demand Consumers are actively seeking everything from enhanced focus and better information processing, to reduced stress, improved mood, faster learning, effective memory, better adaptability, and enhanced multitasking. This session will review the science behind these ingredients and how they can be added to your formulations to tap into the cognitive support wave.

On Demand Consumer pattern shifts with beverage alcohol have resulted in the three key markets ― beer, wine and spirits ― leaning into premiumization trends, alcohol-free innovations and much more. However, the return to on-premise and inflation concerns could upend some of the progress made throughout beverage alcohol. Analysts at Beverage Marketing Corporation will delve into these trends and how they’re shaping the industry.

On Demand Demand for functional beverages is accelerating. Consumers are looking for added health and well-being benefits from digestion to sleep-aid to cognitive acuity. What’s behind this growing territory and driving demand? And what can we learn from more established categories like Vitamins & Supplements about what consumers will want next?

On Demand Join the experts at EXBERRY® by GNT to discover this year’s top beverage color trends and learn tangible ways to translate these key drivers into bright and stable beverages using eye-catching plant-based colors.  

On Demand As the symbols of local and innovative, craft beverage alcohol brands have been the go-to companies for what is driving consumer taste. But as the category sees increased competition from luxury, premium and even import competitors, many beer, wine and spirit entrepreneurs are adjusting their operations as consumers diversify their preferences.

On Demand We will explore the latest research, market trends, and formulation strategies that harness the power of guayusa for optimal nootropic focus. Don't miss this opportunity to gain valuable insights into the future of caffeine and unlock your brand's cognitive potential.

On Demand This webinar will pair trends with the ingredient solutions that address them. This session is your one-stop-shop when it comes to consumer demands for sugar-reduction, protein consumption, and functional benefits all while delivering on taste and value.

On Demand Discover the insights and trends that brand owners are embracing to ensure these new products will be a success in the marketplace