Sacramento, Calif.-based Drinjk Wines co-founders Brett and Alexa Bayda announced the addition of a Wine Advent Calendar to their collection. 

The Champs family of wines, imported by Prestige Beverage Group, introduced Champs de Rosé, a sparkling brut rosé from the south of France, the company says. 

Rosé wine is among of the most popular beverage trends in the U.S. market at this time, so it’s no wonder that the readers of Beverage Industry felt the need to give accolades to the latest brand to hit the market.

Greetings Wine Co. launched its Greeting from the Willamette Valley Wine series in four varieties: Pinot Noir, Pinot Gris, Rose and Greetings Columbia Merlot. 

La Fête du Rosé launched its self-titled line of rosé wine from the heart of St. Tropez, France, the company says.

Snow Capped Cider introduced a new hard cider: Rockies Rosé. 

Jacques Alexandre Azoulay has paired with wine connoisseur Scott Glauber as the importer and distributor of PairME Wines, a new brand aimed at making high-quality French wines accessible to millennials, it says.

Jose Cuervo Sparkling Rosé Margarita is lightly carbonated and brings Rosé wine notes of sweet red fruit and melon, finishing with a Margarita lime tang, the company says.

The trend toward premium products is bolstering growth for the U.S. wine and spirits market.

Research shows that consumers want to enjoy wine in a variety of settings and that they’re looking for convenience for on-the-go occasions.