Executive Beverage Co. officially debuted Boutique Wine Water, a product four years in the making, it says. 

What began in 2020 as Wine Water, a blend of French wine and sparkling water, has evolved through continuous testing and refinement into a new, better-for-you wine category built for today’s active, ingredient-conscious drinker, the company says.

 Boutique Wine Water notes that it has been validated in market through a three-phase development process:

•    Phase 1: Early testing confirmed demand and optimized taste.

•    Phase 2: Organic growth in 2022-23 produced a loyal following, with consumer feedback shaping the brand’s evolution.

•    Phase 3: In 2024-25, the brand underwent a comprehensive upgrade, featuring elevated packaging, refined wine profiles and sharpened clean-label messaging.

 Each Boutique Wine Water variety has zero-sugar, a 4.9% ABV, and certified non-GMO, vegan, gluten-free and low-carb, the company says. 

Current products include 250-ml slim cans in Dry Rosé, Sauvignon Blanc and Cabernet Sauvignon, available in six-packs and 24-packs, and 750-ml bottles in Dry Rosé, Sauvignon Blanc and Cabernet Sauvignon, available in six-packs. 

www.executivebev.com