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Home » Keywords: » consumer trends

Items Tagged with 'consumer trends'

ARTICLES

Orange Cream Coca Cola

2025 State of the Beverage Industry: Carbonated soft drinks market embraces functionality

CSDs meet evolving needs of consumers, from flavor to functionality
Chloe Alverson
Chloe Alverson
July 16, 2025

This year’s State of the Industry report on carbonated soft drinks highlights how the market is shifting to meet consumer preferences for flavorful, functional beverages. 


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milk 50 vanilla, original, and chocolate

2025 State of the Beverage Industry: Innovation, enhanced formulations expected to drive growth for dairy, alternative milks

Consumers’ shifting values boost specialty milk
Sabetta-Lauren.jpg
Lauren Sabetta
July 3, 2025

This year’s State of the Industry report on dairy drinks and alternatives notes that sales of both dairy and alternative milks are expected to stabilize as consumers seek to satisfy their varied needs by choosing products from both segments. 


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monin fruit flavors

Beverage-makers keep an eye on taste trends

Flavor preferences fluctuate depending on beverage format, function
Chloe Alverson
Chloe Alverson
May 29, 2025

While flavor trends come and go, beverage formulators work to deliver products that consumers will enjoy. 


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lions mane
Sponsored By
Applied Food Sciences

Lion's Mane: The Latest Standout in Functional Beverages

Brian Zapp
Brian Zapp
March 24, 2025

The next time you walk down the beverage aisle at your grocery store, watch out! You may be caught in awe as you pass by the functional drinks, which are teeming with innovation as of late. 


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FortGeorge_1170.jpg

A postcard from Astoria

Oregon-based Fort George Brewery offers 'an experience'
Chloe Alverson
Chloe Alverson
January 2, 2025

“For Fort George, we have had to make a lot of moves that have contributed to our success in the last year,” Bovenizer notes. 


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Mojito_900.jpg

These cocktails stole the spotlight in U.S. on-premise

CGA by NielsenIQ's Cocktail Sales Tracker noted these shifts
Staff Beverage Industry
December 30, 2024

On-premise consumer intelligence provider CGA by NielsenIQ (NIQ) released a list of noteworthy shifts in cocktail consumption in the United States. The data was identified thanks to CGA by NIQ’s Cocktail Sales Tracker, which delivers quarterly insights into consumer preferences across the United States.


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man preparing an online order holding a tablet and looking at the wine brand at the supermarket

The ever-evolving eCommerce landscape

eCommerce catches up to meet consumer demands
Chloe Alverson
Chloe Alverson
November 14, 2024

eCommerce further integrates itself with the alcohol industry, leading beverage brands to take a greater look at the channel.


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Califia Farms Complete

Dairy drinks and alternatives market fluctuates

Consumers opt for dairy, non-dairy beverages for various reasons
Chloe Alverson
Chloe Alverson
October 17, 2024

Shifts of consumption preferences from consumers in terms of dairy and dairy alternatives beverages, impact performance of category.


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CELSIUS_Essientials.png

CELSIUS encourages consumers to 'LIVE FIT'

CMO shares insights on the brand's success
Chloe Alverson
Chloe Alverson
September 26, 2024

CMO Kyle Watson states that CELSIUS continues to dominate the space and disrupt the market through best-in-class innovation, bringing variation to the category when consumers need it most. 


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Big Gulp

Convenience stores continue to evolve

Consumers regularly redefine channel
Chloe Alverson
Chloe Alverson
September 18, 2024

The performance of the convenience store channel is ever-changing, thanks to consumer trends and economic factors.


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More Articles Tagged with 'consumer trends'

EVENTS

Sponsored Webinar

9/18/24 to 9/18/25
Contact: Ian

The Recipe for Successful New Product Development

On Demand What is the recipe for a successful new beverage launch? Join Beverage Industry’s annual New Product Development webinar to hear from experts in this field. Read More

Sponsored Webinar

5/8/25 to 5/8/26
Contact: Ian

The Future is Functional: How to Support Focus, Attention, and Mental Energy with Non-Stimulant Beverages

On Demand In this webinar, Cognizin® brings over 30 years of clinical research to share how its citicoline ingredient can take beverages to the next level. 

Read More

Sponsored Webinar

6/26/25 to 6/26/26
Contact: Ian

FAST. FOCUSED. FUELED: Delivering Energy Consumers Can Feel

On Demand Learn how to formulate products that deliver the energy experiences that people want, and keep them coming back for more.

Read More
More Events Tagged with 'consumer trends'
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Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Beverage Industry audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Beverage Industry or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

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  • Fourpeople toasting with cocktails made with low-sugar ingredients, celebrating healthier drink options.
    Sponsored byCargill

    What’s Hot in Sugar Reduction: Beverages

  • chocolate milk
    Sponsored byCargill

    Sweetening the Future for Dairy and Dairy-Alternative Beverages

  • woman pouring a drink
    Sponsored byFFP

    Building a Beverage System: Meeting Consumer Demand for Precision Wellness

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Events

April 16, 2025

2025 State of the Industry Series: Alcoholic Beverages

On Demand In Beverage Industry’s annual State of the Industry: The Alcohol Beverage Market, analysts at S&D Insights LLC delve into these trends and how they’re shaping the industry.

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