A true influencer for today’s beverage formulations is sweeteners as more consumers are looking at sugar content and sources when making purchasing decisions.

U.S. honey demand reached an all-time high, according to the latest Sugar and Sweeteners Outlook report published by the United States Department of Agriculture (USDA). In a special article on the U.S. honey market, record-setting consumption of honey and made-with-honey products totaled 618 million pounds in 2021. The previous record was 596 million pounds in 2017.

With health and wellness driving consumer purchases, beverage-makers are finding clean label and non-GMO a growing priority for today’s shoppers.

Ingredient company Kerry released the first organic-certified sweet modulator for the U.S. beverage market: Tastesense Sweet Organic Certified. 

Ingredient companies are naming new leaders and inking new strategic distribution deals to expand the reach of clean-label, plant-based proteins to more markets. 

Ingredient suppliers continue to support the beverage market with new product ranges, website redesign and much more.

Ingredient suppliers demonstrate continued innovation by building new facilities, commercializing next-generation sweeteners and appointing chief diversity officers.