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As health-and-wellness innovations proliferate in the beverage industry, stevia, monk fruit, allulose and erythritol are seeing increased usage in U.S. beverage new product launches.
Beverage trends including gluten free, non-GMO, plant-based and low- or no-sugar are resonating in the marketplace as consumers are looking for more than a “diet” to help them manage their weight.
Ingredient companies are naming new leaders and inking new strategic distribution deals to expand the reach of clean-label, plant-based proteins to more markets.
As consumers focus on their health, many are looking to reduce sugar intake. However, because they still desire the sweet profile, beverage-makers are turning to more natural, less processed sweeteners.
Ingredient suppliers demonstrate continued innovation by building new facilities, commercializing next-generation sweeteners and appointing chief diversity officers.
With consumers paying more attention to their overall health by curtailing sugar, consumers’ positive perceptions of natural, non-GMO plant-based sweeteners like stevia and monk fruit have contributed to $5 billion in sweetener category growth.
Sweetener Solutions, Pooler, Ga., announced an expansion to existing production capacity and warehousing space through the creation of a new, additional climate-controlled facility near its corporate headquarters in Pooler, Ga.
As consumers “take control of their weight,” beverage-makers are employing a diverse group of ingredients such as functional offerings and new age sweeteners.