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Home » Keywords: » Vita Coco

Items Tagged with 'Vita Coco'

ARTICLES

VitaCoco_CaptainMorgan.png

Vita Coco Spiked with Captain Morgan

February 6, 2023

Vita Coco and Captain Morgan announced joining forces to deliver a tropical tasting, ready-to-drink (RTD) canned cocktail: Vita Coco Spiked with Captain Morgan.


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VitaCoco_Spiked.png

Diageo, The Vita Coco Co. collaborate for premium canned cocktail line

The line is expected to hit shelves in early 2023
July 7, 2022

New York-based Diageo North America and The Vita Coco Co., New York, announced their collaboration to launch a line of premium canned cocktails. Called Vita Coco Spiked with Captain Morgan, the spirits-based line will be available in three offerings – Piña Colada, Strawberry Daiquiri and Lime Mojito – all starting with a balanced blend of Captain Morgan Caribbean white rum and Vita Coco’s refreshing coconut water.


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VitaCocaCoconutJuice_900.jpg

Vita Coco introduces Coconut Juice

New juice available in two varieties
June 2, 2022

Vita Coco, a brand of New York-based The Vita Coco Co., released Vita Coco Coconut Juice, the brand’s first juice offering.


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Vita Coco Boosted

Vita Coca Boosted

February 1, 2021

To kick off the new year, Vita Coco released Boosted, a coconut water fortified with MCT to provide sustained energy for the body and mind. 


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Beverage News

Plant-based water sales to double by 2020

Coconut water dominates alternative waters segment
January 25, 2017

Global sales of alternative waters increased by 21 percent in 2016 to more than $2.7 billion, according to a new report from Zenith Global, London.


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VitaCoco Lemon TEa

Coconut water market growth continues, but at smaller rate

Unflavored varietals dominate market, health and wellness drives sales
Amanda Del Buono
Amanda Del Buono
March 14, 2016

Previously known for bikini tops and one of Harry Nilsson’s hit songs, coconuts have gained a much more respectable persona in the minds of U.S. consumers within the past several years.


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Vita Coco Lemon Tea

Vita Coco Lemon Tea

November 5, 2015

Vita Coco announced the addition of a Lemon Tea flavor to its line of coconut waters. 


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Beverage News

Vita Coco President of US leaves company

Jeff Popkin departs after more than 3 years
April 24, 2015

New York-based Vita Coco announced the departure of Jeff B. Popkin, the company's president for the U.S. Popkin joined Vita Coco in September 2011 as vice president of sales and was promoted to president for the US in August 2012.


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Vita Coco Sport

Vita Coco Sport

August 15, 2014

Vita Coco expanded into the sports drink category with its new line of Vita Coco Sport beverages.


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Vita Coco

Vita Coco sells 25 percent stake to Reignwood Group for $665 million

Coconut water brand extends reach into China
July 14, 2014

New York-based All Market Inc., doing business as Vita Coco, announced that it has sold 25 percent of the company to Reignwood Group, the Beijing-based parent company of Red Bull China, at an enterprise valuation of approximately $665 million.


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More Articles Tagged with 'Vita Coco'
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