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Home » Authors » Jessica Jacobsen
Jessica Jacobsen

Jessica Jacobsen

Jessica Jacobsen, editor of Beverage Industry, visits a range of beverage companies for cover stories and facility tours, represents the magazine at trade shows and industry events, and works with the Beverage Industry team to determine the content and direction of the magazine and its online components. She earned a Bachelor of Arts in Journalism from Marquette University.

Articles

ARTICLES

This image displays a collection of colorful fruit juices and smoothies in clear glasses against a white background.

FDA revision opens doors for natural color labeling

Expert details impacts beverage labeling will have on supply chain and more
jessica Jacobsen
Jessica Jacobsen
February 25, 2026

The FDA recently revised its approach to beverage labels in terms of artificial colors, while also approving two new natural color solutions. Kathleen Sanzo with Morgan Lewis details how this will impact food and beverage-makers.


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Advertising and sports

Non-advertisers can still find ways to engage in Super Bowl reach

Q&A with Bret Werner highlights opportunities for brand marketing around sporting event
jessica Jacobsen
Jessica Jacobsen
January 30, 2026

Bret Werner at MikeWorldWide, offers insights into what opportunities brands that aren't advertising during the Super Bowl can utilize to still engage with the event.


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a vibrant assortment of tropical fruits

Exotic fruits connect with consumers’ bold flavor interests

Adventure seekers, natural trends contribute to tropical fruit usage in beverages
jessica Jacobsen
Jessica Jacobsen
January 27, 2026

The positive connotations associated with exotic fruits are helping these ingredients to influence innovation within the beverage market.


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a fully automated logistics hub

Storage solutions aid complex SKU dynamics

Automation supports increased storage density, throughput in beverage warehouses
jessica Jacobsen
Jessica Jacobsen
January 19, 2026

As beverage warehouses contend with a diverse SKU makeup, operations are turning to storage that can support these demands, including through automation.


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 Pure Genius protein shots in three flavors: Blueberry Lemonade, Strawberry Guava, and Pineapple

Survey shows consumers pay attention to protein in diets

Numerator survey finds whole foods top protein source, but RTD shakes and fortified beverages offer appeal
jessica Jacobsen
Jessica Jacobsen
January 16, 2026

A Numerator survey finds 78% of U.S. households surveyed reported paying some attention to protein in their diets. To support protein needs, beverage-makers are offering more ways to deliver the macro nutrient.


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 a large group of people and the logo for GPC, which stands for Gillette Pepsi-Cola Companies

2026 Bottler of the Year: Gillette Pepsi Companies

Community involvement, employee culture shape GPC’s identity and success
jessica Jacobsen
Jessica Jacobsen
January 7, 2026

Cozy holiday flicks and rom-com movies tend to be ripe with references to local communities. For Gillette Pepsi Companies (GPC), La Crosse, Wis., those strong local communities aren’t for a plot line but are the heart of what makes the Midwest distributor a pillar of the communities it serves.


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CSI Sport Flip Top 38mm closure

Caps and closure innovations address portable beverage trends

Monomaterials, tethered caps support sustainability goals
jessica Jacobsen
Jessica Jacobsen
December 17, 2025

Demand for on-the-go beverages is impacting the caps and closures market, as suppliers innovate to help brands meet consumer trends.


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delta squeeze of lime

What will happen to the THC beverage market?

Delta Beverages CEO calls for regulation, not outright ban
jessica Jacobsen
Jessica Jacobsen
December 15, 2025

A new definition of hemp with cap on THC per container could halt the burgeoning cannabis beverage if stakeholders don’t connect with policy-makers.


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a ready-to-drink (RTD) canned alcoholic beverage

Unlocking the potential for functional beverages

Consumers turn to fortified drinks for a range of benefits
jessica Jacobsen
Jessica Jacobsen
December 8, 2025

To meet consumers’ health and wellness needs, functional beverages are seeing an increase in usage as these products address a range of benefits.


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Best Packages Badge

The Best Beverage Packages of 2025

Delivering more to consumers motivates this year’s top packages
jessica Jacobsen
Jessica Jacobsen
December 2, 2025

In this annual feature, Beverage Industry highlights the brands addressing “the extra” that consumers need as the top packages of 2025.


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Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Beverage Industry audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Beverage Industry or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

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