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Home » Topics » News

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Celsius_Hydration_900.jpg

CELSIUS enters hydration space with CELSIUS HYDRATION

Electrolyte-based powder sticks available in 5 flavors
Staff Beverage Industry
January 29, 2025

CELSIUS HYDRATION offers a hydrating solution, formulated with a blend of magnesium, potassium and sodium — making the product a great addition to fitness and daily routines and to help active people feel their best, the company says. 


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PLT_Health_Staff_900.jpg

PLT Health Solutions appoints new president

Devin Stagg, company’s previous COO, to serve as company president
Staff Beverage Industry
January 27, 2025

PLT Health Solutions Inc., Morristown, N.J., recently announced the appointment of Devin Stagg as president of the company. This leadership transition aligns with PLT’s commitment to driving innovation, strengthening global partnerships and expanding its international footprint, it notes.


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Orange Cream Coca-Cola.png

Coca-Cola unveils Coca-Cola Orange Cream, Orange Cream Zero Sugar

New flavor set to hit shelves nationwide in February
Staff Beverage Industry
January 27, 2025

The Coca-Cola Co., Atlanta, is launching its latest innovation: Coca-Cola Orange Cream, bringing the taste of Coca-Cola infused with refreshing orange and smooth, creamy vanilla flavors. 


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Beverage Industry R&D News image

Freemen Nutra Group reveals distribution agreement with Phoenix

Nutritional ingredient distributor partners with synthetic caffeine manufacturer
Staff Beverage Industry
January 23, 2025

The partnership with Phoenix solidifies Freemen Nutra’s role as a premier supplier, empowering businesses worldwide to enhance both their products and their operations.


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NonAlcoholDrinkDiscovery_900.jpg

New NCSolutions survey shows Americans plan to drink less in 2025

Nearly half of Americans say they will drink less this year as sober curious movement gains momentum
Staff Beverage Industry
January 23, 2025

Thirty-percent of Americans in 2025 said they are taking part in Dry January, a 36% increase from 2024, NCS shares.


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SodaStream Pepsi Wild Cherry

SodaStream adds Pepsi Wild Cherry to portfolio

Drink mix available in regular, zero-sugar options
Staff Beverage Industry
January 22, 2025

SodaStream announced the addition of the iconic Pepsi Wild Cherry and Pepsi Zero Sugar Wild Cherry drink mixes to its lineup.


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Bacardi_Logo_900.jpg

Bacardi donates $100,000 to American Red Cross California relief efforts

Spirits company donates monetary contribution, in-kind donations
Staff Beverage Industry
January 16, 2025

Bacardi’s funding will support the Red Cross relief efforts on the ground across Southern California.


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ZOA Energy expands 2 flavors to stores nationwide, online

Mango Splash and Green Apple expand footprint
Staff Beverage Industry
January 16, 2025

ZOA Energy is expanding fan favorite flavors Mango Splash and Green Apple from limited footprints to national. Both flavors will be available at select retailers nationwide, as well as online.


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MolsonCoorsBeverageCo_Logo_900.jpg

Molson Coors donates $100,000 to California Wildfire relief efforts

Company provides direct and in-kind donations to support first responders, impacted service industry workers
Staff Beverage Industry
January 14, 2025

Molson Coors Beverage Co., Chicago, announced it is donating $100,000 to multiple initiatives supporting first responders and service industry workers in Southern California as the area endures devastating wildfires.


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Pepsi Wild Cherry and Cream

Wild Cherry & Cream joins Pepsi, Pepsi Zero Sugar portfolios

New permanent flavor fuses sweet wild cherry and creamy vanilla flavors
Staff Beverage Industry
January 14, 2025

Just in time for a “cherry-coded” 2025, Pepsi is giving consumers more of what they want with the launch of Pepsi and Pepsi Zero Sugar Wild Cherry & Cream.


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