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Beverage NewsCarbonated Soft Drinks

Wild Cherry & Cream joins Pepsi, Pepsi Zero Sugar portfolios

New permanent flavor fuses sweet wild cherry and creamy vanilla flavors

By Staff Beverage Industry
Pepsi Wild Cherry and Cream

(Image courtesy of PepsiCo)

January 14, 2025

Just in time for a “cherry-coded” 2025, Pepsi is giving consumers more of what they want with the launch of Pepsi and Pepsi Zero Sugar Wild Cherry & Cream. The indulgent offering combines a fusion of sweet wild cherry and creamy vanilla flavors with the refreshing taste of Pepsi and Pepsi Zero Sugar, the company says.

Available in both regular and zero-sugar varieties, Pepsi Wild Cherry & Cream provides consumers options to satisfy their flavor cravings. Beginning the week of Jan. 20, Pepsi and Pepsi Zero Sugar Wild Cherry & Cream will join the permanent Pepsi portfolio in 12-ounce cans at retail nationwide, and, for a limited time, will be available in 20-ounce bottles.

The familiar, initial burst of sweet Pepsi cherry flavor is what early tasters love about Pepsi and Pepsi Zero Sugar Wild Cherry & Cream, the company says. Then, the sweet, fruity effervescence is followed by a smooth, creamy vanilla swirl, it adds.

“Building on the enduring success of Pepsi Wild Cherry and Pepsi Zero Sugar Wild Cherry, we're excited to unveil Pepsi Wild Cherry & Cream,” said Jenny Danzi, head of marketing for Pepsi, in a statement. “Our Wild Cherry variants have been flavor favorites in the cola world, especially among millennial and Gen Z cola fans – we’ve seen 8% growth year over year on the regular cola ― so we know we are delivering something special with our new cherry and cream offering. This permanent addition to our portfolio boasts a unique profile that's both indulgent and refreshing. With 2025 trends bubbling up on all things cherry, we're confident Pepsi Wild Cherry & Cream will be a serious hit with fans this year.”

Consumers eager to be at the forefront of 2025’s cherry trend vibes can get their hands on Pepsi and Pepsi Zero Sugar Wild Cherry & Cream by heading to their closest retail location as the product begins to hit shelves.

KEYWORDS: Cherry Cola Pepsi vanilla

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