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Topo Chico is expanding its portfolio with the introduction of Twist of Tangerine, a sparkling mineral water complete with a natural touch of citrus flavor. 

In celebration of the Tampa Bay Buccaneer’s Super Bowl LV Championship win, Bud Light is honoring the team with a custom Super Bowl LV Champion Real Men of Genius anthem.

BODYARMOR, a brand of BA Sports Nutrition, Whitestone, N.Y., announced the launch of BODYARMOR EDGE, a premium sports drink with natural caffeine.

Heineken, a brand of White Plains, N.Y.-based HEINEKEN USA, is entering the fast-growing slim can market and updating the style of Heineken Original. The refreshed cans will debut with an initial March launch throughout Florida. The 12-ounce slim cans will be available in six-, 12-, 18- and 24-packs. 

To help people succeed in getting even more stuff done, 5-hour ENERGY launched its new promotion — as the Official Sponsor of Getting Stuff Done — its largest promotion to date, giving fans the chance to enter to win a share of $100,000 through June 30, it says.

Mtn Dew, a brand of Purchase, N.Y.-based PepsiCo, will showcase new Mtn Dew Major Melon and Mtn Dew Major Melon Zero Sugar in a 30-second in-game advertisement during Super Bowl LV on Feb. 7. The new thirst-quenching offering features the great flavor of watermelon with a DEW twist is one of the brand’s first permanent offerings in more than a decade and is available nationwide, the company says.

Stamford, Conn.-based Juicy Juice announced a new contest to help kids get their creative juices flowing: the Happy Artist Contest. Budding artists can submit artwork for a chance to have their design featured on Juicy Juice packs in stores nationwide.

Uncle Matt’s Organic, Lermont, Fla., announced that it is making its best-selling organic juices and functional beverages accessible to even more consumers through its new eCommerce site. The direct-to-consumer (DTC) platform also will offer an array of mixed product bundles and exclusive online offers, like new products, that will create a convenient and exploratory way to experience the Uncle Matt's Organic brand, it says.

Monster Energy, a brand of Monster Beverage Corp., Corona, Calif., announced its latest addition to the Monster Energy Ultra family: Ultra Gold.