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Home » Topics » Category Focus » Wine & Spirits

Wine & Spirits
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Courvoisier Avante-Garde

Courvoisier Avant-Garde Series releases signature bottle

Master blender and master distiller sign each bottle of latest bourbon
March 2, 2020

Courvoisier Cognac recently announced the launch of the Courvoisier Avant-Garde Series with the release of Bourbon Cask Edition bottle. Available for a limited time, the latest expression is made of VSOP liquid finished in Kentucky Bourbon casks to offer a smooth yet bold taste, the company says.


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Blue Marble Cocktails

Blue Marble Cocktails

March 2, 2020

Blue Marble Cocktails has recently released nine different mixed drinks, including classics like the Mojito, Moscow Mule and Greyhound, which use ultra-premium distilled spirits, all-natural juices and handmade syrups.


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Apothic Cabernet Sauvignon

Apothic 2018 Cabernet Sauvignon

February 27, 2020

Apothic Wines announced its first foray into varietal wines with a limited-edition release of 2018 Cabernet Sauvignon.


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Jägermeister and the NHL

Jägermeister and the NHL announce a multiyear extension of their partnership

Jägermeister continuing as the “official shot of the NHL”
February 17, 2020
The extended partnership will allow Jägermeister to create integrated programs that will be activated at the NHL Winter Classic, NHL Stadium Series and other marquee NHL events.
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LYTT Agent Orange and Cryo Candy

LYTT

February 12, 2020

LYTT released two new flavors: Cryo Candy and LYTT Agent Orange. Both flavors are a reverse-osmosis filtered malt beverage, infused with herbs and zero sugar, with a 13.9 percent alcohol by volume.


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In honor of the TV show “Game of Thrones,” Johnnie Walker released new, limited-edition Scotch whiskies in partnership with HBO Licensing & Retail: A Song of Ice and A Song of Fire.

Game of Thrones’ QR code bursts into life depending on whether bottle depicts Fire or Ice

Johnnie Walker releases limited-edition Scotch whiskies with AR technology
February 12, 2020
In honor of the TV show “Game of Thrones,” Johnnie Walker released new, limited-edition Scotch whiskies in partnership with HBO Licensing & Retail: A Song of Ice and A Song of Fire.
Read More

Alcohol brands partner with eMeals to drive online, in-store sales

BrandBuilder program showcases weekly, special occasion menu pairings
February 10, 2020

Alcohol brands including Bacardi, Jackson Family Wines and Francis Ford Coppola Winery are partnering with digital meal planning service eMeals, Birmingham, Ala., to build online and digitally influenced grocery revenues. Strategies include menu pairings that place branded wine, beer and spirits recommendations as options on the weekly eMeals shopping list.


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RumChata Limon

RumChata Limón

February 10, 2020

RumChata, a brand of Agave Loco LLC, has combined its cream liqueur brand with a touch of lemon for the launch of RumChata Limón.


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Prisoner Unshackled Luxury Wine

Unshackled luxury wines

February 7, 2020

The Prisoner Wine Co. introduced Unshackled, a collection of three luxury wines. With grapes sourced from California’s Central Coast and North Coast wine growing regions, the Unshackled portfolio offers a Cabernet Sauvignon, Red Blend and Rosé, which are available nationwide.


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Johnnie Walker Blue Label Year of the Rat bottle

Art-adorned Johnnie Walker Blue Label honors year of the rat

February 6, 2020

Johnnie Walker Blue Label released a limited-edition design to celebrate the Chinese New Year.


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