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Home » Topics » Category Focus » Beer

Beer
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Craft Brew Alliance and Pabst Brewing Co. announce brewing agreement

Pabst subsidiary to brew historic beers at CBA’s Washington brewery
January 12, 2016

Portland, Ore.-based Craft Brew Alliance Inc. (CBA) and Pabst Brewing Co. (PBC), Los Angeles, announced that the two companies have entered into a brewing agreement that supports strategic growth objectives for both companies. PBC’s subsidiary Rainier Brewing Co. will begin brewing Rainier Pale Mountain Ale among other Rainier brands at CBA’s brewery in Woodinville, Wash. this spring, the companies say. As part of the agreement, PBC has been granted an option to purchase the Woodinville facility at any time during the next three years, they add.


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Southern Glazer's

Southern Wine & Spirits merges with Glazer’s

January 12, 2016

Miami-based Southern Wine & Spirits of America Inc. and Glazer's Inc., Dallas, announced the signing of a definitive agreement that will create Southern Glazer's Wine and Spirits LLC. The new company will distribute more than 150 million cases of wine and spirits annually, cover nearly 90 percent of the legal drinking-age population in the United States, employ more than 20,000 team members and have operations in 41 states plus the District of Columbia, the Caribbean and Canada, the companies say. Headquartered in Miami, the new company also will maintain ongoing operations, systems, executives and team members in Dallas, it adds.


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Evans Brewing bottled beers

December 28, 2015

Evans Brewing Co. released four new bottled beers that will constitute the core of its initial year-round packaged offerings. 


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2 Towns releases limited-release winter hard cider

Dark Currant Cider mixes black currants and apples
December 22, 2015

Corvallis, Ore.-based 2 Towns Ciderhouse announced the release of its latest limited-release cider — The Dark Currant. The winter cider combines apples and local black currants. The black currants are noted for complex tannins, high acidity and earthy flavor profile, much like a traditional cider apple, the company says. The result is a 6 percent alcohol-by-volume cider rich in tannins with notes of cherry, rose and light wood, it adds.


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Holiday promotions drive marketing strategy

Heineken USA, Stella Artois utilize the holidays and celebrity marketing
December 15, 2015

Following an appearance on ABC’s “Shark Tank” and with support from local investors, entrepreneur Danny Grossfeld launched HOTSHOT, an innovation that makes hot, ready-to-drink (RTD) coffee.


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Samuel Adams Rebel Grapefruit IPA

December 7, 2015

The Boston Beer Co.’s Samuel Adams brand now offers Rebel Grapefruit IPA nationwide. 


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Birra Capri

December 3, 2015

La Birra di Capri now is offering its self-titled Italian luxury craft beer in select markets across the United States. 


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Otra Vez

December 1, 2015

Sierra Nevada Brewing Co. will launch Otra Vez, a gose-style ale that will join the brewery’s year-round lineup in January. 


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Heineken USA joins The Recycling Partnership

Partnership to improve curbside recycling in the US
December 1, 2015

The Recycling Partnership, Falls Church, Va., a national nonprofit committed to improving curbside residential recycling, announced that White Plains, N.Y.-based Heineken USA is the first alcohol company member, effective immediately, to join its program. As a leading sponsor, the brewer will provide industry expertise to help improve consumer education, elevate the quality of curbside recycling and drive increased recovery of recyclable glass in communities nationwide, the companies say.


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Stella Artois partners with John Legend for Give Beautifully campaign

Beer brand, singer to debut song
November 30, 2015

Stella Artois, a brand of Anheuser-Busch Inbev, Leuven, Belgium, and award-winning artist John Legend debuted "Under the Stars," an exclusive holiday single written and performed by Legend, which launched in conjunction with the Stella Artois Give Beautifully holiday campaign, the company says. The duet pays homage to the brand's name, "Stella," which directly translates to "star" in Latin, it adds.


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