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Home » Topics » Category Focus » Bottled Water

Bottled Water
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Private label flattens out as economy recovers

Private-label beverages highlight their value proposition
Jennifer Storelli
December 11, 2013

Following years of growth, total consumption of private-label products has softened as of late, says Harry Balzer, chief industry analyst for The NPD Group, Port Washington, N.Y.


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Releaf water

December 6, 2013

Vancouver Water Enterprises Canada Co. Ltd. introduced its Releaf ultra-premium Canadian water to the United States.


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Bottled water companies join forces in Drink Up

Campaign encourages consumers to drink more water
Stephanie Cernivec
November 15, 2013

After kicking off her “Let’s Move” initiative in 2010 to lead children to healthier lifestyles, first lady Michelle Obama, as well as actress Eva Longoria, joined a new movement designed to encourage people of all ages to drink more water more often.


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Nestlé Waters North America spearheads growth in bottled water

Bottled water company evolves products, packaging to suit consumer needs
Stephanie Cernivec
November 11, 2013

With a career spanning 35 years in the bottled water business, Kim Jeffery has seen a drastic change within the beverage industry since he joined Perrier Group of America in 1978.


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Skinnygirl, AriZona launch Skinnygirl Sparklers

Contest gives fans chance to help extend new beverage line
November 11, 2013

Skinnygirl Founder Bethenny Frankel partnered with AriZona Beverage Co., Cincinnati, to launch Skinnygirl’s first line of non-alcohol beverages. Skinnygirl Sparklers are sparkling waters that are made with real fruit juice, six essential vitamins, superfruit extracts and green tea polyphenols. Like the rest of the Skinnygirl portfolio, the products are low in calories. Each sparkling water contains 5 calories in a serving and do not include artificial colors or flavors.


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Dasani Sparkling

November 11, 2013

In December, The Coca-Cola Co. will introduce Dasani Sparkling flavored waters in select markets.


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138 Water

November 1, 2013

The Clairvoyance Group released 138 Water in eight different colored bottles, enabling consumers to complement their style or mood with their water, it says.


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Real Water packaging goes pink to support Susan G. Komen

October 16, 2013

From Oct. 1, 2013, through Dec. 31, 2014, Real Water will offer pink bottles of its water to support the Susan G. Komen organization.


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Sparkling water outpaces bottled water category

Water brands find ways to resonate with consumers
jessica Jacobsen
Jessica Jacobsen
October 11, 2013

Marilyn Monroe might have sung about how diamonds are a girl’s best friend, but this mineral isn’t the only thing that’s been sparkling lately.


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Wat-aah! releases special-edition Halloween bottle

Wat-aah! Boo bottle will continue brand’s support of Drink Up
October 10, 2013

New York-based Wat-aah! released its Wat-aah! Boo limited-edition bottle to celebrate Halloween and to promote healthy hydration in support of the Partnership for a Healthier America's (PHA) Drink Up initiative. On the label, the brand's Wat-aah! Boy character is portrayed in silhouette and screaming, "Boo!" to surprise its audience, the company describes.


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