Beverage companies and foodservice outlets are employing digital marketing efforts, expanding clean-label offerings and sourcing locally to reach the millennial generation.
RTD coffee posts strongest single-year gains among beverage segments
May 7, 2018
The U.S. liquid refreshment beverage market grew again in 2017, with retail sales increasing about 3 percent and volume by around 2 percent, according to newly released preliminary data from Beverage Marketing Corporation (BMC), New York.
Beverages hold strong in Top 10 for convenience stores
April 17, 2018
Chicago-based Information Resources Inc. (IRI) announced last year’s most successful consumer packaged goods (CPG) launches in its 2017 New Product Pacesetters report, the CPG industry-recognized benchmark analysis of exceptional first-year new product sales success.
Keeping their talent all in the family, four of the five Griffin sisters have been bottling pure, natural water sourced from underground limestone springs at the family owned Highbridge Springs Water Co. for the past 36 years.
Cap innovation opens bottled water brand to new audiences
April 5, 2018
FIJI Water, America’s No. 1 premium imported bottled water brand, recently unveiled its new FIJI Water Sports Cap bottle featuring a slim and sleek design.
Bottled water brands release part of partnership between Tata, Talking Rain
April 2, 2018
Tata Waters, a division of Montvale, N.J.-based Tata Global Beverages, and Talking Rain Beverage Co., Preston, Wash., have joined forces in bringing a new premium bottled water, Himalayan Natural Mineral Water, to the U.S. market.
Organic, plant-based beverages will be available in June
March 5, 2018
Zola, San Francisco, announced the launch of its new Organic Sparkling Energy Waters, as the next step in the company’s plant-based functional beverage innovation.
Branding to appear on Pritchett’s Top Fuel Dragster
February 26, 2018
Preston, Wash.-based Talking Rain Beverage Co., the maker of Sparkling Ice flavored sparkling waters, announced the brand’s sponsorship of the National Hot Rod Association (NHRA) Top Fuel Dragster driven by Leah Pritchett.