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Home » Topics » Beverage Industry Packaging » New Packages

New Packages
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From cans to bottles

December 13, 2011
Code Blue, a zero-calorie, all-natural functional beverage, was originally introduced in cans. After discovering that consumers were mistaking the product for an energy drink, the company moved the product from cans to 12-ounce PET bottles.
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Packaging News: Redesigns and new releases from Coca-Cola Co., Dos Equis and Johnnie Walker

December 13, 2011
The Coca-Cola Co., in collaboration with the World Wildlife Fund (WWF), turned its iconic red cans white in support of providing help to protect polar bears’ Arctic habitat. The cans feature the image of a mother bear and her two cubs traveling across the Arctic below the brand’s signature script logo printed in red.
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Cans for a cause

December 13, 2011
The Coca-Cola Co., in collaboration with the World Wildlife Fund (WWF), turned its iconic red cans white in support of providing help to protect polar bears’ Arctic habitat.
Read More

New bottles

November 16, 2011
Coupled with its Big Apple campaign, the FRS Co. partnered with multi-faceted entertainer Nick Cannon to promote the debut of all-natural Healthy Protein and Healthy Energy beverages in sleek, recyclable and resealable bottles.
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Artistic can

November 16, 2011
Bomb Lager, a new craft beer from Bomb Beer, has launched in Rexam 12-ounce cans. Bomb Lager is committed to building a brand that embodies artistic expression and creativity, as well as easy drinking, the company says.
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Interactive label

November 16, 2011
Anheuser-Busch InBev joined forces with Spear to introduce an interactive label for its Bud Light brand.
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Nostalgic bottles

November 16, 2011
After receiving feedback from focus groups after the brand’s initial rollout, RealBeanz reworked its packaging, the shape of which was inspired by old milk bottles.
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Packaging News: New graphics introduced by Domino wine, Cascal soda and RealBeanz coffee

November 16, 2011
Read about new packaging in the beverage industry.
Read More

Canning convenience

November 16, 2011
Previously available in designer glass bottles, Cascal fermented soda now is available in cans. The can transition also has heralded the introduction of three new blends: Bright Citrus, Berry Cassis and Fresh Tropical. The brand’s existing Crisp White and Ripe Rouge varieties also are available in cans.
Read More

From cans to bottles

November 9, 2011

Code Blue, a zero-calorie, all-natural functional beverage, was originally introduced in cans. After discovering that consumers were mistaking the product for an energy drink, the company moved the product from cans to 12-ounce PET bottles.


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