Last month, redesigned Honest Tea and Honest Ade PET bottles began hitting store shelves. Honest Tea, the Bethesda, Md.-based wholly owned subsidiary of Coca-Cola, initiated the packaging design changes more than three years ago.
Budweiser revealed a new design for its can and secondary packaging. The new can design is Budweiser’s 12th since Anheuser-Busch began offering its flagship brand in cans in 1936. The focal point of the design is Budweiser’s iconic bowtie, complemented by the time-honored Budweiser creed and Anheuser-Busch medallion.
The Internet’s evolution and increasing popularity of social media has allowed companies to get closer than ever to their consumers. Now, they can even reach them through these mediums in the store.
In anticipation of demand for its Snake River Stampede Whisky in a 1.75-liter bottle, Indio Spirits enlisted TricorBraun Design and Engineering to design a bottle with a resemblance to its existing 750-ml. bottle.
Cintron Beverage Group launched the new visual identity of the brand’s ready-to-drink teas and single-serve fruit juices. Cintron’s portfolio of non-carbonated beverages is now available in 23.5-ounce cans. The new identity was created to improve shelf stand out, showcase Cintron’s expanded flavor portfolio and enhance brand preference, the company says
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