Lifeway Foods released Green Kefir with Phytoboost in Kiwi Passion Fruit and Pomegranate Acai Blueberry flavors. Green Kefir combines the company’s probiotic-rich cultured dairy kefir with Lifeway’s Proprietary blend of phytonutrients called Phytoboost that deliver the antioxidant power of 10 green vegetables plus green tea extract in a single serving, the company says.
Neurobrands LLC introduced NeuroSonic and NeuroSleep beverages that contain herbs and dietary ingredients to provide functional benefits. NeuroSonic is designed to increase mental function including better memory, alertness and concentration, the company says. Neurobrands also developed NeuroSleep that includes melatonin, magnesium and 5-HTP to promote restful sleep and improve overall sleep quality, the company says.
Peaceful Remedies offers RelaxZen shots in Day and Night varieties. RelaxZen Day is a non-drowsy blend of natural herbs and vitamins to calm and relax the mind while increasing mental alertness, the company says. RelaxZen Night contains natural sleep inducing ingredients to provide a restful night and awake refreshed, it says.
Whynatte Enterprises offers Whynatte Latte, a coffee and energy drink. Whynatte Latte is made with premium ingredients including milk that does not contain artificial hormones or antibiotics, the company says. It also is formulated with ginseng, guarana seed extract, and cane and beet sugar.
Tequila Holdings Inc. introduced PaQui high-end tequila imported from Mexico. The product’s name means “to be happy” in the native Aztec language, the company says. PaQui is available in Silvera, Reposado and Anejo varieties.
NewBev Products introduced Xceler-8, a combination re-hydration and all-day energy drink with joint health benefits. Xceler-8 contains chondroitin and glucosamine ingredient JointV for healthy joints, the company says. The formula is made with eight proprietary ingredients and is available in Grape, Orange, Lemon Lime, Fruit Punch and Blue Raspberry.
Kraft Foods introduced Crystal Light Pure Fitness, a low-calorie fitness beverage mix. Crystal Light Pure Fitness is sweetened with evaporated cane juice and Truvia, a calorie-free stevia-based sweetener. Pure Fitness has 15 calories per serving and also contains electrolytes to aid hydration during light physical activity, the company says.
Everlast Sports Nutrition released a ProLine of sports supplements, including HyperPlex Ready-to-Drink Shake. The ProLine was developed by a team of industry professionals that includes nutritionists, athletes and fitness-enthusiasts, the company says.
Bacardi added its Torched Cherry to its line of flavored rums. The rum combines the flavor of Barbados cherries and Torch Plant aloe, which is a nectar-rich plant indigenous to South Africa. Bacardi Torched Cherry is packaged in 50 ml., 200 ml., 375 ml., 750 ml., 1 liter and 1.75 liter sizes.
American Body Building LLC (ABB) added Speed Stack Pumped N.O. to its Speed Stack line of energy and performance products. Speed Stack Pumped N.O. has 300 mg. of caffeine, 3,000 mg. of arginine, 5 grams of glycerol and 1 gram of taurine.
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