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Home » energy drinks

Articles Tagged with ''energy drinks''

Red Bull Advent Calendar

Red Bull releases Advent Calendar in US

Pack includes 24 different cans
Staff Beverage Industry
October 27, 2025

For the first time in the United States, Red Bull will release an Advent Calendar, which will be available in limited quantities starting Nov. 3 at Costco, Kroger, Target, Walmart, and select Circle K’s.


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Monster Energy and Lando Norris

Monster Energy launches zero sugar flavor with Lando Norris

After success in Europe, Formula 1 driver's flavor hits US shelves
Staff Beverage Industry
October 16, 2025

Lando Norris Zero Sugar features a yuzu melon profile and a can wrapped in Norris’ iconic helmet design. 


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Nutrabolt and Bloom Nutrition

Nutrabolt expands strategic partnership with Bloom Nutrition

Investments extends Nutrabolt’s reach into new categories, occasions
Staff Beverage Industry
September 9, 2025

Nutrabolt, Austin, Texas, announced a significant new investment in Bloom Nutrition, the approachable wellness line founded by Mari Llewellyn and Greg LaVecchia. The expanded investment in Bloom amplifies the Nutrabolt portfolio, extending its reach into new categories and usage occasions, attracting a broader consumer base, the company says. 


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JOLT Cola Root Beer

REDCON1 JOLT Cola Root Beer

August 25, 2025

After successfully reviving the JOLT Cola brand, REDCON1 announced the launch of JOLT Root Beer, its first flavor extension of the energy cola.  


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Bloom Crisp Apple Sparkling Energy

Bloom Nutrition Crisp Apple Sparkling Energy

August 21, 2025

Right in time for fall, Bloom Nutrition welcomed its first-ever special-edition Sparkling Energy flavor: Crisp Apple.


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GORGIE Lemonade Flavor

GORGIE Pink Lemonade Flavor

July 31, 2025

GORGIE, the innovative energy drink brand with benefits, announced the launch of its new Pink Lemonade flavor exclusively at 1,939 Target stores across the nation.


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alani nu energy drink

Energy drinks, shots market embraces innovation, functionality

With energy drinks expected to deliver more, beverage-makers work to attract consumers
Chloe Alverson
Chloe Alverson
July 21, 2025

Demand for multifunctional drinks has prompted energy drinks and shots manufacturers to embrace trends that reach a broader consumer audience. 


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PHX Energy Drink Lineup

PHX Sport Energy Drink

July 18, 2025

PHX, a functional beverage that blends hydration and energy in a single product, unveiled its signature drink lineup.


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PRIME Energy

PRIME Energy, The Picklr announce partnership

Indoor pickleball franchise names beverage brand as its Official Energy Drink
Staff Beverage Industry
July 15, 2025

Indoor pickleball franchise The Picklr announced a new partnership with PRIME Energy, officially naming the beverage brand as the Official Energy Drink of The Picklr.


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Gorgie Energy Drink

2025 State of the Beverage Industry: Health consciousness influencing new age energy drink solutions

Consumers look to energy drink category for functional benefits
Sabetta-Lauren.jpg
Lauren Sabetta
July 8, 2025

This year’s State of the Industry report on energy drinks highlights that health and wellness trends continue to be factors driving the success of the category despite competition from other functional beverages.


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