Articles Tagged with ''hard tea''

Consumers have hit the road and air this summer, creating more eyeballs on out-of-home ad campaigns. Clear Channel Outdoor offers insights on how beverage brands can create campaigns to help support their summer sales goals.

While the alternative adult beverages market grew by 7.5% a year or 426% in total since 2002, the total beer market has declined more than 5% in total during this period. This disparity underscores the macro movement to these flavored forward, more modern products.

This year’s State of the Industry report on the U.S. beer market highlights the contrasting performances of beer segments as flavored malt beverages, import beers and non-alcohol segments continue to lift the category.

Jack Daniel’s in partnership with Pabst Brewing Co., announced the launch of the new Jack Daniel’s Country Cocktails Hard Tea.

Spirit of Gallo’s High Noon announced the launch of High Noon Vodka Iced Tea, made with real vodka, real iced tea and no added sugar. 

Lipton Hard Iced Tea is expanding its flavor portfolio with the addition of Lipton Hard Iced Tea Citrus Green Tea. 

On the heels of Kathy Hilton’s musical debut in SMASH TEA PARTAY: A Smirnoff ICE Musical, the reality TV star and Smirnoff ICE are back to spill the tea on the brand’s latest flavor offerings of Smirnoff ICE SMASH Tea.

Flavored malt beverages and hard teas shine in the ready-to-drink alcohol space, while hard seltzers and hard kombuchas show declines.

This annual report offers detailed performance, insights and new product releases from six key beer segments: craft, domestics, flavored malt beverages, imports, hard cider,and non-alcohol.

Two Roads Brewing Co., in partnership with Guy Fieri debuted Flavortown Spiked, a new line of premium, flavored malt beverages.