Articles Tagged with ''non-alcoholic drinks''

Hopwater Inc. now offers its self-titled low-calorie premium soda and mixer in select markets. 

In the 1959 film “Some Like It Hot,” the comedic stylings of Tony Curtis and Jack Lemmon offer an entertaining twist about two musicians who witness the Saint Valentine’s Day Massacre and dress in drag to avoid mafia gangsters.

Clearly the readers of Beverage Industry are fans of kombucha as Clearly Kombucha won the August New Product of the Month poll. The organic beverage obtained 21 percent of the votes. Voting took place between Sept. 8 and 18.

SKU proliferation has left its mark on the consumer packaged goods (CPG) market. But innovative new products aren’t just for the retail shelves. Foodservice operations also are developing new beverages to entice consumers.

The majority of sports fans agree that eating and drinking is a big part of watching sports (60 percent), according to Chicago-based Mintel. Nearly all sports fans consume beverages while watching sports at home with at least half reaching for water, soda or beer. 

In order to attract new consumers, Melbourne, Fla.-based ArKay Beverages released ArKay alcohol-free tasting shots, the company says.

Each shot is a 1.7-ounce bottle sold in a tasting kit containing 15 varieties. 

The beverage industry faces many challenges when it comes to marketing. However, throughout the years, the beverage industry has shown the ability to overcome any obstacle it encounters.

Suffolk, U.K.-based Treatt revealed this summer’s hottest drink trends based on its latest independent research. Melons, blossoms, garden goodies and sophisticated mocktails are among the trending drink options the research found.