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Home » alcoholic drinks

Articles Tagged with ''alcoholic drinks''

Tito's Handmade Vodka highlights homespun roots

Tito's Handmade Vodka is the third fastest growing vodka brand
Barbara Harfmann
July 13, 2015

Although every brand has its own story to tell, the history, entrepreneurial spirit and pioneering craft approach of Tito’s Handmade Vodka, a brand of Austin, Texas-based Fifth Generation Inc., has made it the third fastest growing brand in the country.


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Palm Breeze Ruby Red Citrus & Palm Breeze Pineapple Mandarin Orange

June 30, 2015

Mike’s Hard Lemonade Co. launched Palm Breeze Ruby Red Citrus and Palm Breeze Pineapple Mandarin Orange in the U.S.


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SQZ Shot Flavors

June 25, 2015

J&M BevCo LLC introduced SQZ Shot Flavors, a portable, liquid shot


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Beverage brands expand flavor choices

Millennials drive flavor expansion
Barbara Harfmann
June 15, 2015

Remember when nothing said summer like sitting on Grandma's porch and sipping a tall glass of ice-cold lemonade? The pure sourness and simple ingredients made taste buds dance.


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Strongbow Hard Apple Cider launches new variety pack

Variety pack mixes existing hard cider with new premium flavors
June 15, 2015
Heineken USA's Strongbow Hard Apple Cider brand launched a new variety pack that mixes some of its existing hard cider favorites with new premium flavors, the brand says.
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Brands find new methods of sampling

Beringer launches flavor strips in test markets
June 15, 2015

As the mobile gadgets market evolves, beverage companies have to find ways to keep up with the new platforms.


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National Beverage Day celebrates favorite drinks

Holiday encourages consumers to try new beverages
jessica Jacobsen
Jessica Jacobsen
May 15, 2015

Recently I was reminiscing with one of my current co-workers about the monthly company enewsletter that the local media company I used to work for would distribute.


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Ty Ku Cucumber Sake

May 13, 2015

 TY KU Sake introduces the latest addition to its portfolio of premium sakes, Ty Ku Cucumber Sake. Brewed in the heartland of sake, Nara, Japan, TY KU Cucumber is made from premium Junmai sake infused with all-natural cucumber for a refreshingly crisp and low-calorie flavor, the company says.  


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Justin Timberlake stars in new Sauza 901 campaign

No Limes Needed highlights smoothness of premium tequila
May 5, 2015

 Sauza 901 Tequila, a brand of Deerfield, Ill.-based Beam Suntory Inc., released its newest TV and digital ad campaign starring brand founder Justin Timberlake. The No Limes Needed campaign highlights the smoothness of Sauza 901 Tequila in a tongue-in-cheek way by chronicling the heyday of the lime as a necessary ingredient for drinking tequila and its ensuing downfall following the launch of Sauza 901. 


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Readers name their favorite new product for March

Campbell’s V8 Vegetable and Fruit Juices claims 59 percent of votes
April 20, 2015

In line with consumers’ interest with health and wellness products as well as vegetable flavors, Camden, N.J.-based Campbell Soup Co. introduced in January its new line of V8 Vegetable and Fruit Juice beverages. This month, Beverage Industry readers have shown that they agree that this new product release was on point by voting the product line Beverage Industry’s Readers’ Choice New Product of the Month for March.


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