Jel Sert Pure Kick Alkaline Singles To Go!
The Jel Sert Co. announced the launch of Pure Kick Alkaline Singles to Go! Powdered Drink Mix, a product that transforms ordinary water into refreshing, functional hydration, it says.
The powdered drink sticks expand Pure Kick’s focused value product lineup, introducing a simple solution for those seeking premium, accessible hydration upgrades, the company notes.
Available in Cucumber Lemon, Berry, Watermelon and Unflavored varieties, the drink sticks instantly upgrade your water’s pH balance to 8.5 or higher, it says. With subtle hints of light, natural flavor, Pure Kick Alkaline drink mix delivers a smooth, clean finish with a mild fruit flavor for hydration support, it adds.
“This offering represents the kind of functional, focused innovation that individuals are looking to incorporate into their daily routines,” said Ken Wegner, president at Jel Sert, in a statement. “With Pure Kick Alkaline Singles to Go!, Jel Sert is bridging the gap between the premium hydration experience of pre-bottled alkaline water and accessibility of powdered drink mixes, creating a new subcategory within the hydration space.”
Each stick transforms 16- to 20-ounces of water from any source into smooth, delicately flavored hydration designed to subtly enhance, not overpower, the refreshing taste profile that many alkaline water drinkers enjoy, the company says. Easy to store and perfect for workouts, travel or everyday use, the mixes serve as an accessible, convenient enhancement for anyone seeking to uplevel their hydration, it notes.
Pure Kick Alkaline Singles to Go! can be purchased in 20- and 30-count packs at Amazon, Walmart and other major retailers, both as individual flavors and as a mixed variety.
www.jelsert.com
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