Jameson Irish Whiskey, a brand of Pernod Ricard USA, New York, announced putting a fun twist on its beloved whiskey trees — this time you can buy your very own, it says.
Standing at 3-feet tall with the warm glow of lit Jameson Original green bottles, the updated Jameson Whiskey Table-Top Trees are an ideal size, providing consumers with more opportunities and places to spread cheer this year, the company says.
“Holiday trees are often a festive symbol of seasonal gatherings that celebrate joyous times and a happy new year, and the Jameson Whiskey Table-Top Trees are our fun twist on this beloved tradition,” said Kelly Suhr, senior brand director at Jameson Irish Whiskey, in a statement. “As a brand that believes in bringing people together to spark those moments of connection this holiday season, we are giving consumers the opportunity to trade in tangled tree lights and instead invite friends and families to raise a glass this holiday with Jameson.”
Each Jameson Whiskey Table-Top Tree comes with 19 empty Jameson Original bottles that easily slide into a pre-lit stand to become a centerpiece. Although these glass bottles are empty, each tree comes with a full bottle of Jameson Black Barrel for a limited-edition holiday bundle available for purchase on ReserveBar, while supplies last, it notes.
Once assembled, friends and family can raise a toast with any one of the seasonal cocktails from Jameson Irish Whiskey, including the Crimson Cranberry, Merry Berry or Apple Cider Punch – easily batched and served at any large gathering, it says.