SupplySide West 2014 post-show report
Protein, masking ingredients prominent at tradeshow
In its 18th consecutive year, Virgo’s SupplySide West Global Expo & Conference grew its attendance 9 percent at its new venue at the Mandalay Bay Resort & Casino in Las Vegas. Taking place Oct. 6-10, the show attracted nearly 13,000 suppliers and finished product manufacturers with new ideas, scientific advancements and strategies.
The following are some of the highlights from the beverage ingredient suppliers that exhibited at the show:
Archer Daniels Midland Co. (ADM), Chicago, offered samples of a vanilla-flavored dairy alternative featuring its Clarisoy 170 isolated soy protein, as well as an orange juice featuring its CardioAid plant sterols. The joint venture between ADM, Matsutani Chemical Industry Co. Ltd. and Matsutani America Inc. also promoted its Fibersol line of soluble dietary fibers, including Fibersol-2 and Fibersol-2AG, Fibersol-LQ and Fibersol-HS.
Ajinomoto North America, Itasca, Ill., showcased its Advantame sweetener, which recently was approved by the U.S. Food and Drug Administration as safe for use as a general-purpose sweetener and flavor enhancer in food.
BASF, Florham Park, N.J., offered samples of a “Fear of Getting Older” tropical drink, which featured omega-3s, antioxidants and vitamins, and a chocolate “recovery” milk, featuring Tonalin CLA, protein, calcium and vitamin D.
Beneo Inc., Morris Plains, N.J., highlighted its Palatinose low-glycemic sweetener.
BI Nutraceuticals, Long Beach, Calif., stressed the importance of clean labels by sampling two prototype beverages at the show. A beet and berry lemonade featured the BI Antioxidant Blend, which included acai powder extract, beet root powder, blueberry powder extract, cranberry powder and pomegranate powder extract. A pineapple coconut water featured the BI Energy Blend, which included green tea powder extract, guayusa powder and yerba mate powder.
Bioenergy Life Science Inc., Ham Lake, Minn., highlighted its Bioenergy Ribose brand of D-Ribose.
Biothera, Eagan, Minn., offered samples of kids drinks featuring Wellmune for immune health.
Blue California, Rancho Santa Margarita, Calif., highlighted its stress-reducing L-Tea Active ingredient, made with natural L-theanine 98 percent. It also promoted its Good & Sweet natural stevia extract, made with Reb A 99 percent, and SolQ10Blue water-soluble coenzyme Q10.
Cargill, Minneapolis, highlighted its Treha trehalose, which is ideal for masking off-notes from collagen found in beauty beverages. It also showcased its ViaTech stevia-based sweeteners.
Century Foods, Sparta, Wis., promoted its capabilities in contract packaging ready-to-drink beverages with electrolytes and protein ingredients.
ColorMaker, Anaheim, Calif., highlighted its portfolio of custom natural color blending and select U.S. food color additives.
Dairy Farmers of America, Kansas City, Mo., promoted its retort technology for shelf-stable coffees, energy drinks, coconut waters, nutritional drinks, weight-loss beverages and protein shakes.
David Michael & Co., Philadelphia, offered samples of a peaberry coffee cola energy shot, highlighting the company’s natural Peaberry Coffee Type flavor, natural cola flavor WONF and Sweetness Advantage natural flavor.
DSM, Parsippany, N.J., showcased solutions to help consumers get the key nutrients that they are missing. For instance, the company offered samples of drinks specifically formulated for men and women. It also showcased its Fruitflow tomato concentrate, which can help improve circulation, the company says.
Flavorchem, Downers Grove, Ill., showcased its masking ingredients for functional and wellness applications.
Flavor Producers, Valencia, Calif., showcased the trend toward clean labels with its new Isoz plant essences and extracts; TrüBrüz tea and coffee essences and extracts; Peelz dehydrated citrus peel flavoring system; and Emulz emulsion technology for flavor delivery.
Food Ingredient Solutions LLC, Teterboro, N.J., highlighted its all-natural line of colors, including its newest spirulina, lycopene and turmeric.
FutureCeuticals Inc., Momence, Ill., showcased its all-natural Dermaval ingredient, designed to help reduce elastase activity in the body, thereby improving skin elasticity.
Ganeden Biotech, Cleveland, Ohio, announced its 18th published study for its GanedenBC30 probiotic, which demonstrated that the probiotic supports both digestive and immune health in HIV subjects.
Gelita USA, Sergeant Bluff, Iowa, highlighted its portfolio of gelatins and collagen peptides under the umbrella of protein.
Glanbia Nutritionals, Carlsbad, Calif., highlighted its Igniter amino release matrix, which improves the digestibility of whey protein and helps to grow or maintain muscle mass, the company says.
GNT USA Inc., Tarrytown, N.Y., offered samples of spiced guava punch and pineapple cardamom lassi beverages to showcase its Exberry natural colors.
Gold Coast Ingredients, Commerce, Calif., showcased its line of natural and organic flavors and colors.
Hilmar Ingredients, Hilmar, Calif., promoted its portfolio of whey proteins, including its whey protein concentrate, whey protein isolate and whey protein hydrolysate.
Ingredion Inc., Westchester, Ill., offered samples of a coconut water pineapple juice beverage featuring its Dolcerra sweetness and texture system.
InterHealth Nutraceuticals Inc., Benicia, Calif., highlighted its Super CitriMax ingredient, featuring garcinia cambogia, for weight loss and satiety.
Jungbunzlauer, Newton Centre, Mass., offered samples of a recovery drink fortified with minerals including potassium and zinc. It also highlighted its erythritol and erythritol/stevia blend sweeteners.
Kyowa Hakko USA Inc., New York, announced the latest research regarding its Setra glutathione. A new published study shows that Setria glutathione supplementation effectively increases the body’s stores of glutathione and supports the immune system.
Nutegrity, Irvine, Calif., promoted its new, patented Oceans Omega microemulsion solution for omega-3s. It also recently added whey protein isolates to its portfolio.
NutraGenesis LLC, Brattleboro, Vt., highlighted its Synetrim CQ, WellBody 365 and Orisett ingredients through beverage samples.
PAT Vitamins Inc., La Verne, Calif., showcased its portfolio of vitamins, sweeteners, amino acids and soy protein isolates.
Pom Wonderful LLC, Los Angeles, highlighted its Pomx pomegranate extracts in both powdered and liquid formats.
San Joaquin Valley Concentrates, Fresno, Calif., showcased its line of natural anthocyanin colors.
Sensory Effects, Bridgeton, Mo., highlighted its VitaCholine CCL choline and Vital Blend 40 percent protein creamer ingredients through product samples.
Solazyme, South San Francisco, Calif., demonstrated its AlgaVia whole algal protein powder, which fortifies beverages with protein, and AlgaVia lipid powder, which adds unique taste, texture and nutrition benefits to beverages.
Synergy Flavors, Wauconda, Ill., highlighted its portfolio of flavors, extracts and essences.
Taiyo International Inc., Minneapolis, highlighted its Suntheanine L-theanine ingredient.
Tate & Lyle, Decatur, Ill., offered samples of a blackberry-peach-flavored juice drink made with its Tasteva stevia sweetener and PromOat beta glucan. It also highlighted its Proatein oat protein for use in meal-replacement shakes.
Clifton, N.J.-based Triarco Industries, an Innophos company, showcased its Aminogen ingredient, which can increase key measures of protein absorption when added to whey protein.
SupplySide West 2015 will take place Oct. 5-9 at Mandalay Bay Resort & Casino in Las Vegas.