Natural Products Expo West draws record turnout
Beverage brands highlight natural, organic offerings
Natural and organic trends continue to leave their mark on the consumer packaged goods market, as was shown at this year’s Natural Products Expo West tradeshow, which took place March 6-9 in Anaheim, Calif. New Hope Natural Media, a division of Penton and host of the tradeshow, announced that Natural Products Expo West 2014 broke records with more than 67,000 visiting industry members, more than 2,600 exhibiting companies, and the most first-time exhibitors at the event. The tradeshow also was co-located with Engredea and the Next Innovation Summit, which highlighted ingredient sourcing and product development.
Exhibitors on hand at Expo West included manufacturers from the dietary supplements, beauty, household, pet products, and food and beverage industries. Below are some beverage-related highlights from the show:
New York-based All Market Inc.’s Vita Coco brand unveiled its latest product: Vita Coco Lemonade. Timed with its 10th anniversary, Vita Coco infused its coconut water with lemonade to create the new beverage. The company also highlighted its Vita Coco Kids line and Coco Café brand.
Arty Water Co., Irvine, Calif., unveiled its artichoke water brand. Arty Water extracts the enzymes, oils, vitamins and antioxidants from fresh artichokes and adds them to the water, the company says. The product also is sweetened with monk fruit.
Cleveland, Ohio-based Avitae USA LLCunveiled new packaging for its all-natural Avitae Caffeine Water and a third SKU with 125 mg of caffeine. Avitae rolled out distribution of the new bottles in grocery and retail stores in March. The new packaging highlights the brand and enhances the simplicity of “caffeine + water” by making it more noticeable for consumers, the company says. It features a die-cut holographic label with its wave theme design and light reflection. The Avitae name also is more prominent on the label, and information is easier to read, it adds. Along with the new packaging, Avitae has added a stronger caffeine-level option for consumers interested in a higher-level energy kick. The new 125-mg-level bottle is equivalent to 1.5 cups of coffee.
B&R Liquid Adventure LLC, Torrance, Calif., released the latest flavor in its line of sparkling tea blends: búcha Yuzu Lemon. The kombucha drink is based on the East Asian superfruit hailed for its high levels of vitamin C and features a blend of organic lemon and zesty yuzu fruit, the company says.
Bai Brands, Princeton, N.J., launched the latest variety within its Bai 5 coffee-fruit-enhanced portfolio: Tanzania Lemonade Tea. The company hard-launched the product this month.
Balance, N.Y., unveiled the latest SKU in its portfolio of flower-essence-enhanced bottled waters. Available in 1-liter and half-liter containers, Cleanse is designed to purify the body through four Australian flower essences: papaya, she-oak, bush iris and bottle brush.
Belvoir Fruit Farms Ltd., Lincolnshire, England, promoted its Pressé line of fruit juice and sparkling waters. The company rolled out a Ginger Beer variety in March.
At the tradeshow, Bhakti Chai, Boulder, Colo., introduced a new packaged tea line and two ready-to-drink flavors: Almond Blend and Toasted Coconut Almond Blend. Both new drinks feature Califia Farms’ almond milk. Almond Blend contains the same amount of sugar as the Original variety, and Toasted Coconut Almond Blend contains no added sugar. The packaged tea and ready-to-drink varieties launched nationwide in natural and conventional grocers this spring, the company says.
Lawrenceville, Ga.-based Big Time Tea promoted its Little Me Tea kids drink line. Available in Tropical Tea, Grape Tea, and its latest variety Fruit Punch, Little Me Teas are caffeine-free and made with a USDA organic blend of teas sweetened only with naturally occurring sugars from fruits and veggies without any added sugar. Each flavor contains organic white, rooibos, hibiscus and chamomile teas. The teas contain 25 calories and 6 grams of sugar in each 6.75-ounce container.
Irving, Texas-based Blink Beverages Inc. highlighted its lineup of energy waters. The company offers an all-natural lineup and a sugar-free lineup that is sweetened with sucralose.
Oakland, N.J.-based blk. Beverages featured its blk.+ functional beverages. Containing the same fulvic-acid-enhanced mineral water as its blk. line, blk.+ is available in Blueberry Acai, Tropical Punch, Mango Splash and Black Lemonade flavors.
Blue Diamond Growers, Sacramento, Calif., showcased its 64-ounce Almond Breeze package.
Brain Toniq LLC, Longmont, Colo., showcased its lineup of functional beverages. The portfolio comprises Brain Toniq, Brain Toniq Light and Trim Toniq varieties.
Califia Farms, Pasadena, Calif., unveiled a new line of Non-GMO Verified 10.5-ounce Iced Coffees with Almondmilk, made with 100 percent Rainforest Alliance Certified coffee. The ready-to-drink coffees are available in Salted Caramel, Double Espresso and Cocoa Noir varieties. And in a new line, Califia introduced Non-GMO Verified single-serve Chocolate and Vanilla Almondmilk with Lactose-Free Whey Protein at the show.
CalNaturale Svelte, a brand of Lathrop, Calif.-based California Natural Products, launched its newest variety: Banana Créme. Featuring organic banana puree, the ready-to-drink protein beverage is available in individual 11-ounce single-serve cartons and in four-packs.
Los Angeles-based Caliwater unveiled its ready-to-drink functional water Cactus Water, which is contains the superfruit of the prickly pear cactus. Packaged in an 11-ounce bottle, Cactus Water contains 32 calories in the container.
Castle Rock Water Co., Berkeley Springs, W.V., highlighted its same-named brand. Packaged in glass bottles, Castle Rock Water is sourced from seven glaciers atop Mount Shasta.
Brooklyn, N.Y.-based Bruce Cost Ginger Ale promoted its lineup of soft drinks made with fresh ginger and pure cane sugar.
Byarozawik, Melville, N.Y., showcased its water that is collected from birch trees.
Chameleon Cold-Brew, Austin, Texas, highlighted its brand of ready-to-drink coffee beverages. Available in Black Coffee, Vanilla Coffee, and Mocha Coffee varieties, Chameleon Cold-Brew is made with 100 percent organic coffees.
Geneva, N.Y.-based cheribundi Inc. showcased its new Smoothie Packs. Available in Organic Cherry Puree and Organic Cherry Mango Puree, the smoothies are packaged in four-pack bundles. The company also highlighted the updated labels for its Refresh juice and tea blends, which launched last year.
The Coca-Cola Co., Atlanta, featured a slew of its brands at the tradeshow. Honest Tea promoted its Honest Kids juices that are available in 59-ounce multi-serve bottles in the following flavors: Berry Berry Good Lemonade, Super Fruit Punch and Goodness Grapeness. Simply Orange Juice Co. highlighted its juice drink portfolio, including Cranberry Cocktail and Lemonade with Blueberry beverages. Zico offered samples of its Natural and Chocolate coconut water varieties during the show. Core Power promoted its natural, high-protein milkshakes including its latest variety: Banana.
Clearly Kombucha, Fairfield, Calif., unveiled a new bottle label and shape for its kombucha lineup. The new packaging will be released later this year, the company says.
Chattanooga, Tenn.-based The Double Cola Co. promoted its two new brands: Minoku Coconut Water and Zili Tea. Minoku is made from ethically sourced, fresh, young coconuts in Thailand, and the Zili Tea line features naturally flavored, functional teas infused with 25 percent of consumers’ daily recommended intake of B vitamins, the company says.
Drink Chia LLC, Apopka, Fla., featured Gold Medal Olympian Justin Gatlin at its booth. The company also promoted the new 12-ounce bottle for its all-natural chia beverage.
Torrance, Calif.-based Drink Me Raw highlighted the new packaging for its cold-blended juices. Available in five varieties — Green, Green3, Ruby, Coco Mojo and Ginger Coco — Drink Me juices are USDA-certified organic.
Dry Soda Co., Seattle, showcased its new flavors spearheaded by “Top Chef” winner Richard Blais. The four new varieties are Apple, Ginger, Pear and Cherry.
Elite Naturel, Ankara, Turkey, showcased its line of organic juices. New highlights of its 100 percent organic juices are Cranberry, Bilberry, Plum, Apricot and Peach.
Epicurex LLC, North Miami Beach, Fla., highlighted its Cocozia Coconut Water brand at the tradeshow.
Hydrating alkaline bottled water company Essentia Water LLC, Bothell, Wash., hosted the Stop and Swish! Trampoline Challenge at the tradeshow. Trampoline athlete Jerry “Iron Man” Fleming performed exercises that demonstrated Essentia’s “no bloat” benefit, the company says.
Vancouver-based Ethical Bean Coffee Co. featured its Fair Trade, USDA-certified organic coffee lineup. The company’s portfolio is composed of dark roast and medium roast varieties.
Fave Juice Co., Middletown, N.J., promoted its all-natural juices, which are available in Strawberry Banana Kiwi, Orange Tangerine Pineapple, and Pomegranate Blueberry Goji varieties.
Lakewood Organic juices, a trademark of Tampa, Fla.-based Florida Family Trust, unveiled its latest variety: Organic Tart Cherry, Pure. The new variety contains juice from more than 3 pounds of tart cherries in each bottle and will be released later this year. The company also showcased its new Super Veggie Low Sodium, Super Beet, Super Tomato and Organic Tart Cherry Concentrate products.
San Francisco-based Forager Project showcased its lineup of cold-pressed, 100 percent certified organic juices. The lineup features four categories — Greens, Nuts, Roots and Cleanse — which each contain their own respective varieties.
Fresh Matters, Federal Way, Wash., promoted its ‘tude juices. The cold-pressed juices are available in Granny’tude, Fuji’tude, Gala’tude, Pinky’tude, Honey’tude and Apple’tude. Pinky’tude and Honey’tude are seasonal varieties.
Golazo, Seattle, unveiled its rebranded packaging at the tradeshow. The new packaging features a more simplified design, the company says.
Good Karma Food Technologies Inc., Glendale, Calif., showcased its Good Karma Flaxmilk. The products are carrageenan-free and provide 1,200 mg of omega-3 fatty acids. The plant-based protein drinks are available in Original, Unsweetened and Vanilla varieties.
Brooklyn, N.Y.-based Good Groceries Co. Inc. featured its new Suzie’s Quinoa beverages. This quinoa-milk beverage is available in Plain Unsweetened, Vanilla Unsweetened and Vanilla varieties.
Celestial Seasonings, a brand of The Hain Celestial Group, Melville, N.Y., debuted its Cold Brew Half & Half release. The product brews in cold water in five minutes, according to the company. The brand also promoted some of its latest Holiday Tea additions: Caramel Apple Dream herbal tea, Sweet Harvest Pumpkin, and Cranberry Vanilla Wonderland.
Harney & Sons Tea Co., Millerton, N.Y., announced that four SKUs — Earl Grey, Peppermint Herbal, Hot Cinnamon Sunset and Green Tea with Coconut — now will be compatible with Keurig Green Mountain’s Keurig Brewing System.
Doylestown, Pa.-based The Healthy Beverage Co. shared the latest products to join its Steaz portfolio: Green Tea with Coconut Water and Half & Half, a half lemonade and half green tea product. The company also showcased the latest packaging designs for its portfolio, which were released last year.
Herbal Water Inc., Bala Cynwyd, Pa., showcased its Ayala’s Herbal Tea, which is available in Peppermint Melissa Spearmint, Chamomile Bergamot Vanilla, Nutmeg Cacao Cardamom, and Rooibos Cinnamon Rose Petal varieties.
Mix 1 Beverage Co., a subsidiary of Hershey, Pa.-based The Hershey Co., announced its reformulation at the tradeshow. Available in Blueberry/Vanilla, Strawberry/Banana and Chocolate flavors, Mix 1 is made with non-GMO ingredients and is shelf stable.
Hiball Inc., San Francisco, unveiled the latest variety for its organic energy drinks: Ginger Ale. The newest addition is available in the recently added 8.4-ounce can size. The brand also plans to offer its Pomegranate Acai organic energy drink and four of its sparkling energy waters — Wild Berry, Grapefruit, Peach and Lemon Lime — in the new packaging size.
Austin, Texas-based High Brew officially debuted it line of Fair Trade, cold-brew, ready-to-drink coffees in four varieties: Double Espresso, Mexican Vanilla, Salted Caramel and Dark Chocolate Mocha. Made from Arabica coffee beans, these cold-brew coffees range from 50 to 60 calories in each can and provide more antioxidants and a smoother taste than the average cup of coffee, the company says.
Icebox Water, Cold Spring Harbor, N.Y., unveiled its new, sustainable beverage packaging design at the show. The new packaging will officially launch later this year.
Icelandic Glacial Water, Los Angeles, unveiled its new package size, 1.5 liters, for its 8.4 pH alkaline water.
Brooklyn, N.Y.-based Ito En (North America) Inc. promoted its portfolio of ready-to-drink beverages including its Teas’ Tea Lattes and latest brand release, Jay Street Coffee.
Denver-based Jammin’ Java Corp. debuted its new Rainforest Alliance Certified coffee for the Marley Coffee brand. Varieties available with the certification include Jamaica Blue Mountain Blend, Buffalo Soldier, Mystic Morning, Catch A Fire and Spiced Root.
Karma Culture LLC, Pittsford, N.Y., highlighted its Karma Wellness Waters, which are available in five varieties that each contain 110 percent of the recommended daily allowances of vitamins A, D, E, B3, B6, B12 and niacin. The company is hoping to bring distribution to the West Coast.
Functional beverage company KeVita Inc., Oxnard, Calif., launched three new probiotic-infused varieties: Hibiscus Berry Daily Cleanse, Tangerine and Blueberry Cherry.
Invermere, British Columbia-based Kicking Horse Coffee promoted its coffee and tea varieties at the tradeshow.
Lifestyle Brands International LLC, East Syracuse, N.Y., showcased its uvé sparkling functional beverages. The company highlighted the brand’s label tweak and shared that it launched with distributor United Natural Foods Inc. in April.
Lifeway Foods, Morton Grove, Ill., developed three new varieties of its dairy-based kefir. Veggie Kefir is a new blend of vegetable juices and kefir available in Tomato, Cucumber and Beet varieties. Kefir with Oats features 1.5 grams of soluble oat powder and is available in Blueberry Maple, Apple Cinnamon and Vanilla Plum varieties. Both releases are available in 8-ounce bottles and four-packs. The Perfect 12 Kefir is sweetened with stevia and contains 12 probiotic cultures and 12 grams of carbohydrates. Packaged in 32-ounce bottles, the line is available in four dessert-inspired flavors: Orange Cream, Apple Pear Cobbler, Triple Berry Tart and Key Lime Pie. All three kefir lines will be released this spring.
Love Birch LLC, Camarillo, Calif., unveiled its line of beverages containing reconstituted organic birch sap. The four-SKU lineup — Strawberry Mint, Forest Berry, Peach Passion and Elderberry Ginger — will be released later this year.
San Rafael, Calif.-based Make A Stand Inc. showcased its Lemon-aid beverages. The company was founded after Vivienne Harr saw a picture of modern-day child slaves and wanted to put a stop to it. She set up a lemonade stand with a goal of raising $100,000, which she reached and donated to Not for Sale, an organization that works to stop human trafficking. The company features two SKUs: World-Famous Lemon-aid – Original and World-Famous Lemon-aid – Ginger.
Mamma Chia, Carlsbad, Calif., highlighted its organic chia beverages. The company also announced that it will release Strawberry Lemonade and Coconut Pineapple varieties later this year.
Hot Springs National Park, Ark.-based Mountain Valley Spring Co. promoted its spring and sparkling water varieties. The company also highlighted that the bottled waters are available in sparkling essences.
Los Angeles-based Marquis Beverages promoted its energy drink Marquis O3. Available in Citrus, Super Berry and Mango Ginger flavors, Marquis O3 is USDA-certified organic and free of calories and sugar. Its ingredient formulation includes stevia, yerba mate, green tea, a vitamin B complex, and vitamin C.
Mass Probiotics Inc., Boston, highlighted its ready-to-drink GoLive Probiotic & Prebiotic drinks. The live probiotics can be released from the cap prior to consumption. The lineup is available in Goji, Dragonfruit, Citrus, Spa, Coconut and Superfruit varieties.
Maui & Sons, Pacific Palisades, Calif., showcased its 100% Pure Coconut Water and Coconut Water with Pulp products at the tradeshow.
Mighty Leaf Tea Co., San Rafael, Calif., showcased its line of iced tea whole-leaf tea pouches, which are available in four flavors: Calypso Mango, Ginger Peach, Organic Black and Sunburst Green.The company also offers hot-brewed tea pouches and loose-leaf tea.
Malibu, Calif.-based Mulberry Love highlighted its line of superfruit beverages. Currently available in Mulberry and Organic Mulberry Juice with Organic Coconut Water varieties, Mulberry Love plans to add a Green Tea variety and a kids line, the company says.
San Francisco-based Neo Superwater promoted its alkaline, electrolyte, antioxidant bottled water at the tradeshow.
Sweet Leaf Tea, a brand of Stamford Conn.-based Nestlé Waters North America, debuted two new hybrid flavors: The Original Coffee-Tea Blend and Vanilla Coffee-Tea Blend. Each variety is a combination of pure black teas and organic coffee beans and sweetened with organic stevia. The Vanilla Coffee-Tea Blend also is infused with all-natural vanilla flavoring. Both of these flavors are USDA-certified organic and contain 100 calories in each 8-ounce bottle.
Walnut, Calif.-based Nirvana Foods & Commerce International Co. Ltd. highlighted its Thai coconut waters. The lineup is composed of Real Coco Water, Real Coco Water with Pulp, Real Coco Aloe, Thai Chili Extract and Coco Motion products.
Burbank, Calif.-based Olive Water promoted its same-named product. Inspired by the Mediterranean diet, Olive Water is equal to a quarter of a liter of extra virgin olive oil with 100 percent of the daily recommended values of vitamin C and 20 percent of vitamin E.
OMG Blends, Van Nuys, Calif., showcased its portfolio of meal replacement smoothies and almond milks. The organic drinks also are vegan, dairy-free, gluten-free and GMO-free.
ON Beverages, Los Angeles, made its official debut at the show. As part of the patent-pending, proprietary formula, ON is powered with caffeine from tea leaf extract, ornithine and B vitamins. Naturally sweetened and low in calories, the starting five flavors are Blueberry Lemonade, Tropical Citrus, Dragonfruit Tangerine, Peach Mango and Raspberry Limeade.
Irvine, Calif.-based Orgain Inc. highlighted its portfolio of organic shakes. The company offers Healthy Kids in Strawberry, Chocolate and Vanilla flavors, as well as a Vegan Nutritional Shake with 16 grams of plant protein and its Organic Protein drink, which contains 25 grams of protein.
Pacific Foods of Oregon, Tualatin, Ore., announced that three of its popular non-dairy beverages — Almond Original, Oat Original and Hemp Vanilla — will be packaged in 8-ounce single-serve, resealable containers.
Salt Lake City, Utah-based People Water highlighted its natural spring water brand. The company promoted its Drop For Drop initiative, which assists communities in need of clean water by drilling a new well, repairing existing wells or establishing a water purification system in those areas.
PepsiCo Inc., Purchase, N.Y., had a number of its brands on site to promote their latest offerings. Naked Juice Co. debuted its Kale Blazer, which features kale, cucumber, spinach, celery, orange, apple and a hint of ginger and lemon. Izze Beverage Co. also unveiled its new flavors: Lime Mint Mojito and Lemon Ginger. The new blends hit the market this month. O.N.E. Coconut Water also showcased its portfolio at the show.
Pulse Beverage Corp., Northglenn, Colo., unveiled the latest addition to its Natural Cabana portfolio: Limeade. The company also highlighted its 100 percent Natural Cabana Coconut Water, which was released earlier this year.
Purity Organic LLC, San Francisco, offered samples of a Watermelon Strawberry Lemonade.
Garden Grove, Calif.-based Qure Water showcased its alkaline water. With a pH of 9.5, Qure Water can help counter acidity in the diet, the company says. It also announced that the brand will expand distribution to New York later this year.
R.C. Bigelow Inc., Fairfield, Conn., showcased the new packaging, which was released last year, for its lineup of bagged teas.
Raw Foods International LLC, Miami, promoted its it Tastes Raaw juice blends portfolio. The company also highlighted the importance of giving back to the community and its partnership with Feed the Children. Through this partnership, the company donates product to assist kids in achieving better nutrition.
Brooklyn, N.Y.-based RealBeanz unveiled new packaging for its Refresh varieties of iced coffees made with coconut water. The company also announced that its Energize Cappuccino will be rebranded as Recharge.
Activate, a brand of The Rising Beverage Co. LLC, Newport Beach, Calif., debuted Activate powered by Solgar Vitamins. The new line is available in Cucumber Lemonade, Peach Mango and Strawberry Watermelon varieties. The company also released Activate Rebound Pineapple Coconut to complement its existing portfolio.
Rooibee Red Tea, Louisville, Ky., launched its kids drink line — Rooibee Roo — at the tradeshow. Like its parent line, Rooibee Roo is a ready-to-drink USDA-certified organic red tea made from the South African rooibos bush. It is available in three flavors: Cherry, Mango and Orange. Each 8-ounce serving comes in a BPA-free bottle. It also is naturally caffeine-free with fewer than 60 calories, 12 grams of organic cane sugar, and 100 percent of the daily recommended value of vitamin C in each serving. Rooibee Roo will be available in stores and online this summer.
Pom Wonderful, a brand of Los Angeles-based Roll Global, launched its three 100 percent juice blends — Pom Coconut, Pom Mango and Pom Hula — in new 48-ounce bottles. Available this month, the new multi-serve bottles are located in the refrigerated juice aisle with a suggested retail price of $9.99. The brand also announced that the blends will be available in 60-ounce bottles for sale in club stores.
Commerce, Calif.-based Royal Gypsy Tea Co. Inc. unveiled its Zhenas Gourmet T-Cups. T-Cups are compatible with the Keurig Brewing System, which is owned by Keurig Green Mountain. The single-serve format will be available in six varieties: Ultimate Green, Coconut Chai, Detox Cranberry Ginger, Mint Green, Peach Ginger and Throat/Cold Lemon Ginger.
Rumble Drinks, Victoria, British Columbia, announced that its Rumble Supershake protein drink will debut in the United States this year.
Runa LLC, Brooklyn, N.Y., highlighted the new labels for its Runa Tea brand, which were released last year.
Sambazon, San Clemente, Calif., unveiled new 10.5-ounce grab-and-go sizes of its Protein Recharge and Purifying Greens SKUs.
Cambridge, England-based Scheckter’s Organic Beverages Inc. released new packaging for its OrganicEnergy drinks. The beverages are packaged in 8.4-ounces cans.
Eugene, Ore.-based So Delicious highlighted its portfolio of dairy-free solutions. The company’s portfolio features AlmondPlus, Cashew Milk and Coconut Milk beverages.
Sonoma Cider, Healdsburg, Calif., showcased its handcrafted, certified-organic hard ciders. Varieties in the lineup include The Hatchet (Apple), The Anvil (Bourbon) and The Pitchfork (Pear).
Glenview, Ill.-based Space Saver Beverages featured a Blueberry Honeysuckle Iced Tea at the tradeshow. The variety was produced specially for the tradeshow.
SPI West Port Inc., San Francisco, promoted its Alo Drink Light varieties, which are available in Aloe Vera + Honey, Aloe Vera + Orange + Passion Fruit, and Aloe Vera + Cucumber + Cantaloupe varieties.
Spindrift Beverage Co. LLC, Charlestown, Mass., showcased its lineup of sodas and seltzers made with fresh squeezed juice.
Ft. Lauderdale, Fla.-based Splash Beverage Group promoted the numerous brands associated with its business model. TapouT Beverages announced that it will release its new Performance brand in three varieties: Wild Orange, Berry Punch and Citrus Kick. Bruce Lee Beverages currently is developing a Bruce Tea line. Other brands with products already on the market include Kona Red, which offers its coffee fruit beverage in Original and Organic Green Tea varieties and debuted a new Coconut Water variety at the show; Amazoo Acai, which offers its ready-to-drink smoothie in three varieties: Original, + Banana, and + Strawberry; and Salt Tequila naturally flavored spirits, which are available in Salted Chocolate, Berry and Citrus flavors.
Evolution Fresh, a brand of Seattle-based Starbucks Coffee Co., debuted Sweet Greens and Lemon juices to the tradeshow audience. The cold-pressed juices are Non-GMO Project Verified.
Suja Juice, San Diego, featured its line of organic, non-GMO, cold-pressed juices. Suja Essentials are available in Mango Magic, Berry Nana, Sweet Beets, Berry Goodness, Green Delight and Chocolate Charge.
LaCroix sparkling water, a product of the Sundance Beverage Co. and part of the National Beverage family, announced its first line extension: LaCroix Cúrate. Translating to “cure yourself,” LaCroix Cúrate was inspired by French and Spanish cultures. Therefore, the debut flavors combine French and Spanish languages: Cerise Limón (Cherry Lime) and Pomme Bayá (Apple Berry). Naturally flavored with fruit essences, LaCroix Cúrate has a stronger flavor profile than original LaCroix, the company says, and is available in 12-ounce cans that are available at retail in eight-packs or as singles.
Tea forté, Concord, Mass., highlighted its Noir Pan Roasted Black Tea as well as its new Single Steeps pre-portioned teas, which will be available this fall.
Teatulia Teas, Denver, showcased its portfolio of USDA-certified 100 percent organic packaged teas.
Austin, Texas-based Texas Tea promoted its line of all-natural teas. The eight-SKU portfolio sources key ingredients from regions of Texas, denoting them on the label. For example, Sugar Land Sweet Tea sources its cane sugar from Sugar Land, Texas.
Third Street Inc., Louisville, Colo., unveiled nine new organic, Fair Trade, non-GMO iced teas and lemonades, which will be available exclusively in Whole Foods Markets nationwide this spring. The 14-ounce single-serve, ready-to-drink beverages feature three segments — black tea, green tea and lemonade — which each feature their own varieties. Each variety of tea contains between zero and 50 calories in each serving, while the lemonades Pucker Up and Half & Half contain 80 and 60 calories in each serving, respectively.
Sebastopol, Calif.-based Traditional Medicinals Inc. introduced several line extensions. To its green tea line, the company added Green Tea Dandelion, Green Tea Hibiscus and Green Tea Peppermint. For its dandelion teas, Everyday Detox Dandelion and Dandelion Leaf & Root were added.
Scottsdale, Ariz.-based True Me Brands LLC launched True Nopal Cactus Water. True Nopal Cactus Water is made from the fruit of the nopal cactus, more commonly known as the prickly pear. True Nopal is 100 percent natural with no added sugars, fat or cholesterol and is gluten free.
Twinings of London, Clifton, N.J., showcased its cold-brewed iced tea portfolio including its latest release: Peach.
Uncle Matt’s, Clermont, Fla., launched two new varieties: Organic Orange Mango and Organic Orange Tangerine. Each of the new varieties contains 100 percent of the daily recommended value of vitamin C in each serving.
Upmost Brands Inc., New York, showcased the eight-SKU portfolio of its Grown-up Soda (GuS) brand. The all-natural sodas are available in four-packs and as singles.
New York-based Veri Soda Co. launched its lineup of USDA National Organic Program (NOP) certified organic, non-GMO, low-calorie carbonated soft drinks. Available in Cola, Orange, Lemon Lime and Ginger Ale flavors, Veri Organic contains 60 calories in each 12-ounce can.
Denver-based Vibrant Earth Juices highlighted its portfolio of juices and juice cleanses. The company offers three- and five-day cleanse programs.
Voss of Norway ASA, New York, promoted its premium artesian water from Norway.
New York-based Wellness Works debuted new packaging for its Oatworks oat-powered smoothies. The new label design combines the natural colors of the fruits in the smoothies with an “Oat O” window that allows consumers to peek inside the bottle, the company says.
Wallaby Yogurt Co., American Canyon, Calif., showcased its Organic Lowfat Kefir that is made with organic milk from local, pasture-based family farms in Sonoma and Marin County.
Silk, a brand of Broomfield, Colo.-based White Wave Foods, unveiled its Almond Coconut Blend, Pure Almond Light and Almondmilk Protein & Fiber products.
Wisdom Natural Brands, Gilbert, Ariz., highlighted its SweetLeaf Sweet Drops liquid water enhancers. The products are made with organic stevia extract.
Denver-based Xingtea announced that it has released new fridge packs for its Ginseng and Honey, Half & Half Premium Green Tea & Lemonade and Mango tea varieties.
Yogi Tea, Portland, Ore., highlighted four new varieties: DeTox, Raspberry Ginger Digestive, Cinnamon Vanilla Healthy Ski and Sweet Tangerine Positive Energy.
Zevia, Culver City, Calif., welcomed music artist Biz Markie to its booth. In addition to spinning records, Markie helped the company unveil an exclusive can for the show featuring the hip-hop artist. The commemorative can was designed by Shepard Fairey’s Studio Number One. The company also announced it will release a 10-pack of Zevia carbonated soft drinks in Target stores later this year.
San Francisco-based Zola unveiled its latest SKU: Coconut Water Lemonade. Available in 1-liter containers, the beverage is filled with five essential electrolytes, including potassium, and delivers 100 percent of the recommended daily value of vitamin C in each serving. Zola Coconut Water Lemonade will be available nationwide this May. BI