Organic hydration drink HALO is ramping up efforts to get people hydrating the right way as it welcomes professional tennis player Andy Murray to the team as a brand ambassador and investor. 

Uncle Matt’s Organic, Lermont, Fla., announced that it is making its best-selling organic juices and functional beverages accessible to even more consumers through its new eCommerce site. The direct-to-consumer (DTC) platform also will offer an array of mixed product bundles and exclusive online offers, like new products, that will create a convenient and exploratory way to experience the Uncle Matt's Organic brand, it says.

Michelob ULTRA Organic Seltzer hit shelves nationwide with three flavors: Cucumber Lime, Spicy Pineapple and Peach Pear. 

Michelob ULTRA, a brand of St. Louis-based Anheuser-Busch, is launching a hard seltzer for people who prioritize natural flavors and enjoy an active lifestyle. Michelob ULTRA Organic Seltzer hits shelves nationwide this month with three flavors: Cucumber Lime, Spicy Pineapple and Peach Pear.

The Good Root Goodies Inc. has launched Ginsation Ginger Beverage.

Dallas-based Mooala introduced Keto Mylk. The company, best known for its plant-based Bananamilk, expanded its organic beverage portfolio to include the new, keto-certified and carb-conscious option, which features less than 1 gram of net carbs, zero grams of sugar and 5 grams of MCTs in each serving, it says.

Prairie Organic Spirits, a brand of Phillips Distilling Co., Princeton, Minn., is expanding its portfolio of farm-crafted spirits with the launch of its first-ever vodka botanicals collection: Prairie Organic Sustainable Seasons.

Chipotle Mexican Grill, Newport Beach, Calif., announced it will serve new non-GMO and certified organic lemonades, aguas frescas and tea from farmer-created Tractor Beverage Co. at participating locations.