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Wine & SpiritsNew Packages

Packaging expertise

December 13, 2011
Lucky Dog Vodka

Lucky Dog Vodka Inc., Nantucket, Mass., teamed with Saxco International Inc. to develop the packaging for new Lucky Dog Vodka. Saxco sourced and supplied a super flint 750-ml. bottle with rounded shoulders, medium neck and thick flat bottom from Piramal Glass. It then tapped Innovative Labeling Solutions to create the front and back blue and red pressure-sensitive labels for the bottles. Signature Label was brought into the mix to apply the labels and to repackage the 12-pack shipping cartons into six-packs. International Paper produced the white shipping cartons imprinted with decorative red and blue graphics, as well as the six-bottle corrugated separations. The bottle was finished with a synthetic cork from Gultig, a Saxco supplier in Germany. The cork was over-fitted with a perforated dark blue PVC sleeve embossed with a red dog paw on top and a screened dark blue paw on the side with red LDV lettering imprinted underneath. Saxco called upon Maverick to fulfill that portion of the project.

KEYWORDS: spirits Vodka

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