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Home » Publications » Beverage Industry Magazine

Beverage Industry Magazine

August 2022 issue of Beverage Industry

2022 August

Check out the August 2022 issue of Beverage Industry, featuring our cover story on performance drink trends, a special report on hard seltzers and who is drinking them, the latest news from the beverage industry, and much more.

  • Cover Story
  • Features
  • Departments

Cover Story

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C4 Energy
Cover Feature

Nutrabolt delivers ‘better-for-you’ performance for today’s consumers

Differentiation helps C4 support pre-workout, cognitive need states
Jess 200
Jessica Jacobsen
August 5, 2022
No Comments

The demand for functional, transparent energy solutions has helped Nutrabolt and its C4 portfolio meet the needs of performance athletes and fitness enthusiasts, while appealing to consumers who are making healthy, active living a daily priority.


Read More

Features

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Rowdy Energy Power Burn
Category Focus

Energy drinks performance continues to shine

Better-for-you offerings offer growth opportunities for energy market
Jess 200
Jessica Jacobsen
Chloe alverson
Chloe Alverson
August 4, 2022
No Comments

Consumers increasingly are turning to energy drinks and shots to get them through their day, helping drive the growth of the energy drinks market.


Read More
Big-box and club stores
Channel Strategies

Club stores conquer through curation

Members expect deals on desirable bulk items, fuel and more
Chloe alverson
Chloe Alverson
August 3, 2022
No Comments

Big-box and club stores have been popular since the mid-1970s. They differ from traditional department and chain stores due to their large size, buy-in-bulk products and membership requirements.


Read More
citrus ingredients that contain vitamin C
Ingredient Spotlight

Citrus continues to help beverage-makers reach on-trend profiles

Regional, exotic flavors emerge across categories
Sabetta lauren
Lauren Sabetta
August 2, 2022
No Comments

Today, as people are increasingly seeking out ways that proactively support overall well-being, experts note that citrus ingredients that contain vitamin C continue to attract attention.


Read More
ecompass
Market Insights

The supercharged distributor sales rep of the future is here

Technology advancements streamline beverage distribution
Bill kraich encompass technologies 200
Bill Kraich
August 1, 2022
No Comments

By digitally connecting distributors to retailers, distributor salespeople have reallocated their time and reimagined how they approach their retail accounts.


Read More
aluminum can with CIJ code
Packaging Equipment

Advanced coding technologies offer beverage operations optimal solutions

Artificial intelligence, augmented reality offer potential to streamline coding, marking
Sabetta lauren
Lauren Sabetta
July 29, 2022
No Comments

Although marking and coding formats provide product-specific information, experts note that new technologies are further assisting beverage operations by improving supply chain traceability and product visibility.


Read More
Cyberattacks in beverage operations
Distribution

As cyberattacks increase, every facet of operation is vulnerable

Fleets wired can be vulnerable can take steps to protect against cybercriminals
Jeff Cioletti
July 28, 2022
No Comments

Cyberattacks can disrupt any operations, and food and beverage companies are no different. Experts advise the practices distributors can employ to help fortify themselves against cybersecurity breaches.


Read More
Cantina Puiatti Packaging
Packaging Materials

Premiumization, sustainability influencing labeling materials for beverages

Special effects enhance experience, engagement with consumers
Jess 200
Jessica Jacobsen
July 27, 2022
No Comments

SKU proliferation has made it more challenging for beverage brands to stand out on grocery shelves. To help combat this problem, beverage-makers are ensuring their label designs draw attention to their portfolio.


Read More
Cargill’s EpiCor postbiotic
R&D Feature

Biotic ingredients help beverage-makers deliver immune-supportive benefits

Immune health ingredients application spans across variety of beverages
Sabetta lauren
Lauren Sabetta
July 26, 2022
2 Comments

As immunity is a universal health need, experts note that within the beverage space, more and more consumers are seeking products that deliver immune-supportive benefits.


Read More
SVEDKA Tropics Tea Spritz
Special Report

Market saturation prompts hard seltzers to differentiate through key attributes

Gen X, millennials top consumers for hard seltzers
Jess 200
Jessica Jacobsen
July 25, 2022
2 Comments

In the beverage market, hard seltzers were the star of new product development for a few years, but as the market has become more saturated, experts note that change might be in order as the beverage alcohol segment experiences deceleration from its years of growth.


Read More
Dematic AGV High Res Horizontal
Warehouse

Automated guided vehicles help warehouses address labor shortage

AGVs support safety efforts within distribution centers
Jess 200
Jessica Jacobsen
July 21, 2022
No Comments

The labor shortage impacting the warehouse and transportation sector is resulting in operations managers turning more to automation solutions like automated guided vehicles.


Read More
Blake’s Hard Cider
Up Close With

Blake’s Hard Cider looks to expand ciders presence

Family cidery continues to expand territory, portfolio
Chloe alverson
Chloe Alverson
July 22, 2022
No Comments

Michigan-based Blake’s Hard Cider is setting out to expand hard cider’s drinking occasion beyond the fall months through its new products and territory expansion.


Read More

Departments

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healthy beverages
Beverage Beat

Innova details strategies for development of healthy beverages

Holistic approach to health gaining traction with consumers
Jess 200
Jessica Jacobsen
July 19, 2022
One Comment

In the beverage market, brand owners are changing their strategies in terms of healthy beverages as consumers are looking beyond just physical health.


Read More
John Peter Koss
Operations Perspective

The transitions of containers, closures

Changes to packaging result in far-reaching impact on operations
John peter koss beverage industry
John Peter Koss
July 18, 2022
No Comments

The transition of containers and closures from a relatively standard size, type, material configuration scenario to the current broad spectrum highlights the practicality of standards from environmentally acceptable and economically feasible viewpoints.


Read More
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