Oliver Winery and Vineyards engaged Affinity Creative to carefully and delicately evolve the look of its The Soft Collection line of wines. 

HOIST’s ready-to-drink hydration drink will see its biggest packaging refresh to date this month. 

Chaddsford Winery has rolled out new packaging and a rebrand of its entire sweet wine portfolio. 

Taub Family Selections updated packaging for three of its winery partners: German winery S.A. Prüm, and Italian wineries Sella & Mosca and Teruzzi. 

O'Neill Vintners & Distillers, Paso Robles, Calif., announced the acquisition of Rabble Wines, also in Paso Robles, Calif. Founded by longtime Paso Robles vineyard manager Rob Murray in 2010, Rabble Wines produces premium, Paso Robles AVA wines with disruptive labels born from wines' struggle with Mother Nature, it says. The acquisition signals another investment by O'Neill Vintners & Distillers in the burgeoning market for younger wine drinkers.

Cannonball, a brand of SHARE A SPLASH wine co., Healdsburg, Calif., unveiled new packaging for its 2018 vintage, beginning with its Cabernet Sauvignon varietal.

Dry Creek Vineyard, Healdsburg, Calif., released a new package for the winery's flagship varietal, Fumé Blanc. The 2019 vintage features increased transparency about the grape origins, winemaking techniques, and the family winery's viticultural philosophy, it says.

New Age Wine recently introduced an eye-catching new bottle design for its line of slightly sweet and lightly effervescent wines. The label features vivid blues, pinks and purples.

Jones Soda Co., Seattle, is putting voter registration tools into customers’ hands with voting-themed labels featuring QR codes taking citizens directly to a registration site.

Dos Equis, a brand of White Plains, N.Y.-based HEINEKEN USA, announced the latest updates to its packaging as part of an overall brand refresh to maintain relevance with today’s consumer.