Launched in 2021, the company created the canned crush cocktail, Dewey Crush. The “Famous Friends” singer was introduced to Dewey Crush by a family member — he hadn’t heard of one until meeting his wife and spending time with her on the East Coast — and immediately fell in love, the company says.

Brown-Forman Corp., Louisville, Ky., and Atlanta-based The Coca-Cola Co. announced a global relationship to debut the iconic Jack & Coke cocktail as a branded, ready-to-drink (RTD) pre-mixed cocktail option. Jack Daniel’s & Coca-Cola RTD, inspired by the classic bar cocktail, will be made with Jack Daniel’s Tennessee Whiskey and Coca-Cola. The beverage will be available in markets around the world, with initial launch planned for Mexico in late 2022.

CANTEEN Spirits revealed an all new packaging design across all three of its lines, plus new, larger eight-can variety packs for its vodka soda line. 

Spritz Society, the canned sparkling cocktail brand founded by Ben Soffer, is answering consumer demands by launching its first-ever variety pack.

Following last summer's release of the Fishers Island Lemonade’s line extensions, the craft lemonade canned cocktail brand announced the launch of Fishers Variety eight-pack, which includes three of the brand's award-winning flavors: four cans of Fishers Island Lemonade Original 9%, two cans of Fishers Spiked Tea 7% and two cans of Fishers Pink Flamingo 7%.

Crown Royal, a brand of New York-based Diageo North America, is bringing the flavor to spring and summer celebrations for the next generation of drinkers (21+) with Whisky Lemonade, its newest ready-to-drink cocktail flavor.

Suzie’s Brewery, a division of Barhyte Specialty Foods Inc., unveiled the Appletini, a new USDA certified organic beverage to its Loaded Hard Seltzer line. 

Party Can, a brand of Cocktail Courier, announced the launch of two new ready-to-drink (RTD) canned cocktail expressions: Cosmicpolitan and Gold Rush Old Fashioned.