Within the beverage industry, when it comes to efforts that support sustainability and a circular economy, experts stress the importance of considering how label materials affect the recyclability of packaging.

Smart labels can provide product information, as well as analyze consumer buying patterns.

SKU proliferation has made it more challenging for beverage brands to stand out on grocery shelves. To help combat this problem, beverage-makers are ensuring their label designs draw attention to their portfolio.

EMSUR presents a new range of shrink sleeves, ECOEM-Sleeves, which are fully recyclable along with PET bottles.