Ignite International Brands Ltd., Vaughn, Ontario, announced the expansion of its product offerings with the formation of a new division: IGNITE Beverages. 

Juice manufacturers are innovating their portfolios in an effort to tap into sugar reduction trends.

Established in 2015, PRESS Premium Alcohol Seltzer is a woman-owned brand in a traditionally male-dominated industry.

With the growing consumer demand for fresh, cold-pressed juices with fewer preservatives, HPP is fast becoming the preferred method of choice for juice producers.

Sales of traditional juice and juice drinks have been declining for several years as consumers seek to reduce sugar consumption and are foregoing traditional at-home breakfasts, which often featured orange juice as a staple.

Regatta launched its self-titled line of premium craft mixers in five flavors: Class Bermuda Stone Ginger Beer, Dry Citrus Sparkling Tonic, Royal Oak Ginger Ale, Pacific Sea Salt Club Soda and Light Ginger Beer. 

Although a staple within the North American beverage market, the juice and juice drinks category has been challenged as other beverage categories have emerged as go-to options for consumers in terms of hydration and refreshment.

With an increased emphasis on health and wellness, the vibe in the beverage industry also speaks to the importance of “changing it up” by manufacturing products with functional ingredients, including the immune-boosting power of antioxidants.

As consumers seek out more premium, functional beverages, beverage-makers are keeping in lockstep by evolving their packaging style and using a plethora of labeling materials that define the design and decorating process of a brand to help products stand out on store shelves.

Fever Tree debuted a new premium mixer: Pink Aromatic Tonic.