A new collaboration between Blue Pacific Flavors, City of Industry, Calif., and McCormick & Co., Baltimore, will market non-GMO, natural flavors with FlavorCell, a technology of McCormick’s Flavor Solutions business segment, to provide high-impact, encapsulated flavor delivery in powdered beverages, confectionery and bakery products.

Complete food brand, Huel, has announced the release of Huel Black Edition. The new powder formula contains half the carbohydrates compared with the company’s existing core nutrition powder range.

ROAR Organic has introduced Electrolyte Powder Sticks, which are formulated with functional ingredients such as electrolytes, antioxidants, and B vitamins.

Mixallogy launched its first collection of three classic cocktail offerings: Margarita, Cosmopolitan and Lemon Sour. 

Celsius Holdings, Inc., the creator and marketer of Celsius, in partnership with global music superstar Flo Rida, launched Flo Fusion Transformation Accelerator Powder On-the-Go sticks in The Vitamin Shoppe stores nationwide in March

Ecosentials LLC plans to launch Vitamin Squeeze Powder Water Enhancers in December or early January.