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Just in time for spooky season, Angry Orchard is launching limited-edition mini kegs filled with a seasonally inspired hard cider that typically only can be purchased at the brand's Orchard in New York’s Hudson Valley. Dressed up in custom graphics featuring haunted versions of Angry Orchard’s iconic Orchard, these mini kegs are available to ship directly to drinkers across the country.
Import beers have long been known for their dollar sales contributions to the U.S. beer market due to its higher price point; however, volume sales are projected to be on the rise for the beer segment as well.
Increased SKU counts, tight warehouse and in-store spaces, and delivery personnel who manage heavy cases and kegs are driving innovation of new mobile carts and hand trucks that are designed to improve ergonomics and enable warehouse workers to safely and efficiently stack, retrieve and deliver products.
The hard tags provide superior solutions for identifying and tracking beverage kegs, gas cylinders and other curved metal returnable transport items under bulk-reading conditions, the company says.
In an age where sustainability, recyclability and reusability are not just buzzwords to protect the earth, beverage manufacturers are “reading the signs” and stepping up their actions when it comes to reusing materials and reducing packaging waste.
The company’s GITEC division’s new PureDraught uses a custom-molded, double-walled, bottle-in-bottle polymer keg that allows air or gas to be fed into the outer bottle, which keeps its shape and pushes the beer out of the inner bottle.
To keep up with burgeoning stock, warehouse experts are “looking up” and strategizing storage solutions that deal with decreased high-moving SKUs and the challenges of “long tail” slow-moving products.