IZZE, a brand of PepsiCo Inc., has launched IZZE Sparkling Lemonade in Original Lemonade and Blackberry Lemonade flavors.

Truly Hard Seltzer, a brand of The Boston Beer Co., released Truly Lemonade Hard Seltzer, a mix of hard seltzer and lemonade made with real lemon juice.

Pucker Pickle Juice, known for Original Dill and Pyro flavors of pickle juice, has released its first non-vinegar beverage.

New Amsterdam Vodka released a new flavored vodka in partnership with Barstool Sports: The Pink Whitney. 

Modesto, Calif.-based New Amsterdam Spirits Co. has teamed up with New York-based Barstool Sports and its No. 1 hockey podcast, Spittin’ Chiclets, to launch a new pink lemonade-flavored vodka: the Pink Whitney. The Pink Whitney was inspired by the favorite drink of Ryan Whitney, former NHL player and co-host of Spittin' Chiclets. The drink went viral in October 2018 after Whitney shared his favorite way to drink New Amsterdam Vodka — with pink lemonade — on the first episode of the podcast that New Amsterdam sponsored.

 Lyrical Lemonade, a Chicago-based promotion company, launched its self-titled brand of non-alcoholic canned lemonade. 

Honeydrop Beverages launched its self-titled line of CBD Lemonade.