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Home » Authors » Sarah Graybill

Articles by Sarah Graybill

KidsLuv
Up Close With

KidsLuv offers nutritious, sustainable drink option for kids

Sarah Graybill
Sarah Graybill
October 23, 2020
Faced with the challenge of providing nutritious food for her kids, mom Ashi Jelinek created KidsLuv, a nutritious, hydration beverage without any unhealthy ingredients, complete with sustainable packaging.
Read More
organic food and beverage
Channel Strategies

Organic retailers seize opportunity to grow

Expanded healthy offerings, online ordering could boost sales for organic retailers
Sarah Graybill
Sarah Graybill
October 2, 2020
As access to natural and organic products has expanded, specialty retailers are working to regain that market share. Experts note that natural and organic retailers that are quick to stock in-demand products and offer versatile options for purchasing will see success.
Read More
GreyOrange Multi Level Robot Mobility technology
Operations

Robotics solutions ease recent challenges

Industry hurdles are no match for robotics innovation
Sarah Graybill
Sarah Graybill
September 30, 2020
Amidst challenges related to labor and safety, robotics continue to provide workarounds that allow beverage distributors to streamline operations.
Read More
GreyOrange’s GreyMatter™ fulfillment software
Warehouse Distribution

eCommerce, COVID-19 boost need for voice-picking

Voice-picking technology enables efficiency, safe distancing
Sarah Graybill
Sarah Graybill
September 29, 2020
A boost in eCommerce in combination with increased need for social distancing in operations has prompted a greater need for automated technologies, including voice picking. New technologies enable more safety, greater efficiency and an outlook for advancement.
Read More
plant-based ingredients
R&D Feature

Consumers demand higher performance from beverages

Performance beverages must deliver more taste, functionality
Sarah Graybill
Sarah Graybill
September 24, 2020
As consumers place greater emphasis on health and wellness, performance beverages are adding more to their arsenal. From lower sugar, to better flavor and increased functionality, consumers demand that performance beverages outperform their former selves.
Read More
Sarah Graybill - The Last Drop
Last Drop

Celebrities, Jane Walker celebrate women’s votes

IGTV spots, custom apparel toast Equality Day
Sarah Graybill
Sarah Graybill
September 16, 2020
In celebration of Equality Day (Aug. 26) and women’s right to vote, Johnnie Walker’s Jane Walker brand partnered with activist celebrities to host inspiring TV conversations and released custom T-shirts to encourage women to vote.
Read More
BOMANI Cold Buzz
Category Focus

Hard coffee dollar sales see 11,000% growth since 2019

Consumers’ affinity for coffee, alcohol boosts segment’s success
Sarah Graybill
Sarah Graybill
September 3, 2020
As off-premise alcohol sees strong performance, and coffee and alcohol remain leaders in beverage, the success of hard coffee comes as little surprise. Growth in the category has boomed, and performance indicates a steady outlook.
Read More
Guardian LLC’s Guardian Athletic Rehydration beverage
R&D Feature

Sugar reduction trends hold steady in beverage development

Better-for-you trends continue to drive sweetener innovation
Sarah Graybill
Sarah Graybill
August 26, 2020
Low- and no-sugar beverages continue to resonate with health-minded consumers, prompting beverage-makers to seek new age sweeteners for today’s beverages.
Read More
Energy drinks
Channel Strategies

Sales shifts prompt changes within convenience channel

Despite dip in overall beverage sales, various categories performing well in c-stores
Sarah Graybill
Sarah Graybill
August 25, 2020
In the midst of the pandemic, consumer-purchasing patterns have shifted, impacting convenience stores sales and product offerings. Despite these changes, the channel is harnessing opportunities for future success.
Read More
Sarah Graybill - The Last Drop
The Last Drop

Buddha’s Cup Kona coffee benefits from sustainable practices

Combination of low-tech, high-tech methods promote coffee bean growth
Sarah Graybill
Sarah Graybill
August 24, 2020
Buddha’s Cup’s 100-acre plantation in Holualoa has adopted both low-tech and high-tech growing and harvesting methods that optimize the success of the Kona coffee crops, while also having minimal impact on the local ecosystem.
Read More
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