Articles by Barbara Harfmann

Ready-to-drink teas are driving growth in the tea category, particularly as consumers seek on-the-go convenience and healthier options.

Hydrocolloids have shown how valuable they are in order to improve a beverage’s texture and mouthfeel, facilitate increased usage of protein, fiber and nutrients, and serve as “the glue” to provide consumers with the functional, healthy beverages they demand.

Brewpubs and taprooms have become meccas of innovation within the industry and are lifting tourism traffic and spending as consumers gather to watch a big game, relax with family and friends, and, of course, throw back a few refreshing craft beers.

The different shapes and sizes of containers require more flexible and dynamic conveyor systems to handle lightweight and heavier packaging, bulk packs with shrink wrap and large and small packs on the same lines.

To differentiate brands and grab consumers’ attention, package designers are employing art-inspired labels, modern, sleek and simple designs, elegant typography, color and the tactile feel of the product.

The trend for professional athletes, weekend warriors and everyday consumers to be well-hydrated with more low-sugar, organic and natural options is contributing to stable growth in both the sports and protein drinks market.

The demand for products containing fiber, prebiotics, probiotics and “good” bacteria is on the rise as functional beverages to combat illnesses and improve consumers’ overall health have moved from niche products in specialty stores to mass retail and grocery store chains.

The health-and-wellness movement and consumer demand for clean-label functional beverages is driving usage for the spicy, zesty taste of ginger in functional beverages