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Home » Authors » Jessica Jacobsen

Articles by Jessica Jacobsen

CoverFEAT_Oatly_Sept2021-Lifestyle-US-45_1170x658.jpg
Cover Feature

Oatly explores limitless potential for oat-based food, beverages

Sustainability driving forces for Sweden-based oatmilk manufacturer
jessica Jacobsen
Jessica Jacobsen
June 3, 2022

As more consumers look to plant-based food and beverages, oatmilk continues to make share gains. Driving that growth is Oatly Group AB, which produces products from oats, including oatmilks, frozen desserts and oatgurts.


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Sustainability
Packaging Materials

Sustainability, product differentiation drive innovation with inks

Fluoresce technology can support covert coding solutions
jessica Jacobsen
Jessica Jacobsen
June 2, 2022

In the world of inks and coatings, topics that were front of mind pre-pandemic ― sustainability, consumer engagement, etc. ― are finding themselves back on the main stage.


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Athletic Brewing Co
Up Close With

Athletic Brewing taps into consumers’ desires with alcohol-free brews

Mindful drinking trends, craft beer resurgence propels Athletic Brewing’s growth
jessica Jacobsen
Jessica Jacobsen
May 18, 2022
Thanks to innovators in the non-alcohol beer space, entrepreneurs are showing how dedication and creativity have helped make this segment “new again.” Among those driving interest in alcohol-free beer is Stratford, Conn.-based Athletic Brewing Co.
Read More
Beverage Beat

Beverage suppliers support consumers’ sustainability goals

OnePoll survey shows recycling top sustainable habit parents instill with children
jessica Jacobsen
Jessica Jacobsen
May 17, 2022
Based on an OnePoll study released in April, it looks as though “going green” is being instilled in the younger generation. Aligning with consumers’ desire for a more sustainable future, beverage-makers and their supplier partners are investing in projects that support recycling efforts.
Read More
CoverFEAT_Cannabis_GettyImages-1349912031_1170x658.jpg
Cover Feature

Cannabis beverages look to overcome challenges to expand market

Millennials account for largest segment of cannabis users, data shows
jessica Jacobsen
Jessica Jacobsen
May 4, 2022
Although U.S. cannabis sales look poised for growth, the future for beverages in this market is still in its early stages.
Read More
merchandising with digital solutions
Channel Strategies

Technology helps beverage brands implement digital merchandising solutions

QR codes help expand direct-to-consumer opportunities
jessica Jacobsen
Jessica Jacobsen
May 2, 2022
Beverage-makers are amalgamating traditional merchandising with digital solutions as consumer shopping habits necessitate a blended approach.
Read More
BevOps_Mar-23-2-31-30-PM_1170x658.jpg

Operations, fleet professionals gather for BevOps Fleet Summit

Education highlights state of industry, alternative fuels
jessica Jacobsen
Jessica Jacobsen
April 25, 2022
The BevOps Fleet Summit welcomed attendees to its return to in-person with the 15th annual conference, which took place March 22-24 at the M Resort in Henderson, Nev.
Read More
Premium beverage glass packaging

Premium beverage categories turning to glass packaging

Glass market navigating supply chain challenges
jessica Jacobsen
Jessica Jacobsen
April 20, 2022
As consumers strike the balance between sustainability and premiumization, packaging materials like glass are amalgamating these in-demand product attributes.
Read More
Beverage Beat

Conversation commerce offers new opportunities for beverage-makers

Attentive report shows 81% of consumers subscribe to at least one brand through SMS
jessica Jacobsen
Jessica Jacobsen
April 19, 2022
A report from Attentive shows that consumers are engaging in conversation commerce, an interactive, people-driven experience that supports the consumer buying experience, converging text messaging and shopping.
Read More
Emma Pollard for Pexel
Packaging Materials

Post-consumer resin key to plastic’s future with beverage-makers

Value, recycling attributes aid packaging material’s status in beverage market
jessica Jacobsen
Jessica Jacobsen
April 7, 2022
Although plastic bottles and containers are in high demand, for many beverage manufacturers the type of plastic they’re seeking is evolving as recycled PET is on the rise.
Read More
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