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Guinness to introduce Blonde American Lager

New beer is first in new Guinness Discovery Series
August 14, 2014

London-based Diageo plc’s Irish beer brand Guinness announced plans to launch a Blonde American Lager this fall.


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Pulse Beverage to enter Mexican market

Natural Cabana Coconut Water to make company’s debut in Mexico
August 13, 2014

The Pulse Beverage Corp., Northglenn, Colo., launched a new wholly owned subsidiary, Pulse Beverage S.A., in order to establish a presence in Mexico.


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Hormel Foods completes CytoSport acquisition

Deal includes Muscle Milk brand, manufacturing facility, and production and distribution agreements
August 12, 2014

Hormel Foods Corp., Austin, Minn., announced the closing of its acquisition of CytoSport Holdings Inc., Benicia, Calif. The purchase price was approximately $450 million. The deal includes the Muscle Milk brand of shelf-stable, ready-to-drink protein beverages; a manufacturing facility in Benicia, Calif.; as well as several manufacturing and distribution agreements both domestically and abroad, according to Hormel Foods.


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Lifeway Foods reports strong Q2 results

Sales for kefir company up 28 percent in quarter
August 11, 2014

Lifeway Foods Inc., Morton Grove, Ill., announced results for the second quarter, which ended June 30. Total consolidated net sales increased 28 percent to $29.6 million during the three-month period from $23.1 million during the same three-month period in 2013. This increase is primarily attributable to increased sales and awareness of the company’s flagship Kefir line as well as its ProBugs Organic Kefir for kids and BioKefir lines.


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NuAquos expands distribution into Shop Rite stores

Protein drink brand plans sales and marketing campaign
August 11, 2014

Oviedo, Fla.-based New Whey Nutrition announced that its NuAquos protein drinks will be available in Shop Rite stores in New Jersey, New York, Pennsylvania, Delaware and Connecticut. More than 250 stores will sell the brand’s Peach Mango, Pomegranate, Watermelon, Kiwi-Strawberry and Orange varieties, which are priced at $2.49 for a 20-ounce bottle.


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KeVita to launch new kombucha line this fall

Kombuchas differ from KeVita Probiotic Drinks in flavor profile, probiotic culture
August 11, 2014

KeVita Inc., the Ventura County, Calif.-based maker of KeVita Sparkling Probiotic Drinks, is bringing its expertise to the kombucha category with a new line of KeVita Master Brew Kombuchas.


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Multicultural, Generation X consumers most likely to drink bottled water, Packaged Facts reports

Marketers should utilize social media, mobile devices to reach these consumers
August 11, 2014

Sixty million adults consumed an average of at least one glass of bottled still water in each of the past seven days, reports Packaged Facts, the Rockville, Md.-based division of MarketResearch.com. According to a new report titled “Bottled Water in the U.S.” by the market research firm, the majority of these consumers tend to be younger than the adult population as a whole. Consumers in the 35- to 44-year-old age group exhibit the highest likelihood of frequent bottled water consumption, it states in the report. These consumers also are interested in staying physically fit and also are more likely to drink thirst-quencher or activity drinks, it states.


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Monster Beverage reports rise in net sales, net income

Energy drink company sees international gross sales rise
August 8, 2014

Monster Beverage Corp., Corona, Calif., reported positive financial results for the second quarter, which ended June 30.


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Jones Soda reports 9.5 percent decrease in revenue for Q2

Results attributed to distributor transitions, increased production costs
August 8, 2014

Jones Soda Co., Seattle, reported a 9.5 percent decline in revenue to $3.9 million for the second quarter of 2014, ending June 30.


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Sierra Nevada launches fall variety pack

Product mix includes two new craft beers
August 7, 2014

Sierra Nevada Brewing Co., Chico, Calif., is launching its second seasonal 12-pack of the year: the Fall Pack. This seasonal sampler, which is scheduled to be shipped to distributors this week, includes two new craft beers, a returning favorite, and Sierra Nevada’s stalwart Pale Ale, the company says.


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